... the Internal Factor Evaluation (IFE) Matrix Rationale for developing a business strategy for Hien Duc Joint-stock Company in the 2013-2018 period Page CONTENTS PART III: DEVELOPING A BUSINESS STRATEGY ... Page INTRODUCTION PART I: THEORETICAL FORMULATION 1.1 BASIS FOR BUSINESS STRATEGY Overview of strategy and strategic management in business 1.1.1 What is a business strategy and what is strategic ... based on the total business spaces available in Thanh Hoa city, in which partially provided by Hien Duc company The inadequacy of data as well as the venue, and the classification of total turnover...