principles of marketing by philip kotler chapter 1 slides
Brealey−Meyers: Principles of Corporate Finance, 7th Edition - Chapter 1 potx
... proportion of its production takes place in Switzerland. Its 520 or so CHAPTER 1 Finance and the Financial Manager 5 1. 2 THE ROLE OF THE FINANCIAL MANAGER5We review these securities in Chapters 14 ... (15 , 18 , 23)Dividends (16 )Financing (18 )Different objectivesManagers vs. stockholders (2, 12 , 33, 34)Top management vs. operating management (12 )Stockholders vs. banks and other lenders (18 )FIGURE ... fancy strikes. You may wish to read it now. Chapter 14 is one of three in Part 4, which begins the analysis of corporate financ-ing decisions. Chapter 13 reviews the evidence on the efficient markets...
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Principles of marketing
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Quản trị Marketing của Philip Kotler
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Marketing magament philip kotler
... MarksStarsDogsRelative Market Share01x0.2x0.3x0.4x0.5x0.1x 1. 5x2x4x 10 x20% 18 % 16 % 14 % 12 % 10 %8%6%4%2%Market Growth RateCash Cow654 1 2378Figure 3.2 The Boston Consulting ... HarperBusiness, 19 93).9. Leonard L. Berry, Discovering the Soul of Service (New York: Free Press, 19 99), pp. 18 8–89;David Glines, “Do You Work in a Zoo?” Executive Excellence, 11 , no. 10 (October 19 94): 12 13 . 10 . ... TESTUltimately, marketing is the art of attracting and keeping profitable customers.According to James Vander Putten of American Express, the best customers outspendothers by ratios of 16 to 1 in retailing,...
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SAFE USE OF CHEMICALS: A Practical Guide - Chapter 1 pot
... and Neonates 18 09 .10 Conclusion 18 0References 18 1Appendix 9 .1: Chemical Substances and Neurotoxicity 18 3 Chapter 10 Chemical Substances and Nephrotoxicity 18 5 10 .1 Introduction 18 5 10 .2 Chemical ... Toxicity 11 46.7 Pesticide Management 11 56.8 Symptoms of Pesticide Poisoning 11 86.9 Approaches to Reduce Intentional and Suicidal Poisonings 12 06 .10 The Insecticide Act (19 68) 12 06 .11 Regulations ... Effects 13 97.2 .1 Air Pollutants 13 9References 15 8 Chapter 8 Chemical Substances and Carcinogenicity 16 18 .1 Introduction 16 18.2 Carcinogens and Carcinogenesis 16 18.3 Classication of Carcinogens...
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22 Immutable Laws Of Marketing by al riels and jack pdf
... file:///F|/Business /Marketing/ 22 Immutable Laws Of Marketing. html (11 of 77)4/20/2006 1: 41: 49 AM Contents Introduction 1. The Law of Leadership2. The Law of the Category3. The Law of the Mind4. The Law of ... of Focus6. The Law of Exclusivity7. The Law of the Ladder8. The Law of Duality9. The Law of the Opposite 10 . The Law of Division 11 . The Law of Perspective 12 . The Law of Line Extension 13 . ... extendthe equity of a brand.22 _12 file:///F|/Business /Marketing/ 22 Immutable Laws Of Marketing. html ( 41 of 77)4/20/2006 1: 41: 49 AM file:///F|/Business /Marketing/ 22 Immutable Laws Of Marketing. html...
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PRINCIPLES OF TISSUE ENGINEERING 3RD EDITION - PART 1 pot
... some types of tissue-engineered substitutes thrombosis IV. INTEGRATION INTO THE LIVING SYSTEM ã 11 Ch002_P370 615 .indd 11 Ch002_P370 615 .indd 11 6 /1/ 2007 2: 31: 37 PM6 /1/ 2007 2: 31: 37 PM 20 CHAPTER ... Whatever the approach, the engineering of an architecture and of func-Ch002_P370 615 .indd 10 Ch002_P370 615 .indd 10 6 /1/ 2007 2: 31: 37 PM6 /1/ 2007 2: 31: 37 PM 18 CHAPTER THREE ã MOVING INTO THE CLINICisolated ... future. Tissue Eng. 12 , 11 43 11 50.Vacanti, C. A. (2006). History of tissue engineering and a glimpse into its future. Tissue Eng. 12 , 11 37 11 42.Vacanti, J. P., and Langer, R. (19 99). Tissue engineering:...
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LUYỆN ĐỌC TIẾNG ANH QUA TÁC PHẨM VĂN HỌC-JOURNEY TO THE CENTER OF THE EARTH -JULES VERNE- CHAPTER 1 docx
... JULES VERNE CHAPTER 1 THE PROFESSOR AND HIS FAMILY On the 24th of May, 18 63, my uncle, Professor Liedenbrock, rushed into his little house, No. 19 Königstrasse, one of the oldest streetsin ... other in the middle ofthe ancient quarter of Hamburg, and which the great fire of 18 42 hadfortunately spared. [1] Sixty-three. (Tr.) [2] As Sir Humphry Davy died in 18 29, the translator ... be a most original character. He was professor at the Johannæum, and was delivering a series oflectures on mineralogy, in the course of every one of which he brokeinto a passion once or twice...
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THE COUNT OF MONTE CRISTO ALEXANDRE DUMAS CHAPTER 1 ppsx
... "May I have the use of your skiff?" THE COUNT OF MONTE CRISTO ALEXANDRE DUMAS CHAPTER 1 Marseilles The Arrival. On the 24th of February, 18 10, the look-out at Notre-Dame ... evidence of being skilfully handled, the anchor a-cockbill, the jib-boom guys already eased off, and standing by the side of the pilot, who was steering the Pharaon towards the narrow entrance of ... detained." "No. I gave the custom-house officers a copy of our bill of lading; and as to the other papers, they sent a man off with the pilot, to whom I gave them." "Then...
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LUYỆN ĐỌC TIẾNG ANH QUA CÁC TÁC PHẨM VĂN HỌC –CALL OF THE WILD JACK LONDON CHAPTER 1(P1) ppt
... in some kind of a conveyance. The hoarse shriek of a locomotive whistling a crossing told him where he was. He had travelled too often with the Judge not to know the sensation of riding in ... the express office took charge of him; he was carted about in another wagon; a truck carried him, with an assortment of boxes and parcels, upon a ferry steamer; he was trucked off the steamer ... undid the bloody wrappings and looked at his lacerated hand. "If CALL OF THE WILD JACK LONDON CHAPTER 1( P1) I. Into the Primitive "Old longings nomadic leap, Chafing at custom's...
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LUYỆN ĐỌC TIẾNG ANH QUA CÁC TÁC PHẨM VĂN HỌC –CALL OF THE WILD JACK LONDON CHAPTER 1(P2) doc
... away by the little weazened man. That was the last he saw of the man in the red sweater, and as Curly and he looked at receding Seattle from the deck of the Narwhal, it was the last he saw of ... administering justice, and too wise in the way of dogs to be fooled by dogs. In the 'tween-decks of the Narwhal, Buck and Curly joined two other dogs. One of them was a big, snow-white fellow ... Spitzbergen who had been brought CALL OF THE WILD JACK LONDON CHAPTER 1( P2) For two days and nights this express car was dragged along at the tail of shrieking locomotives; and for two...
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Brealey−Meyers: Principles of Corporate Finance, 7th Edition - Chapter 2 pps
... ϩ 11 0,000 ϩ 14 0,000)/3 ϭ $11 0.000.Slump Normal Boom$80,000 $11 0,000 $14 0,000You reject the optimistic (boom) and the pessimistic (slump) forecasts. That givesan expected payoff of C 1 ϭ 11 0,000,6a ... invests $10 0 in officebuilding and consumes $11 4next year. 10 6.54 11 4 10 7Dollars next yearG invests $10 0 in officebuilding, borrows $10 6.54, andconsumes that amount now. 10 0FIGURE 2 .1 The ... investment:NPV ϭ 95,650 Ϫ 10 0,000 ϭϪ$4,350PV ϭ 11 0,000 1. 15ϭ $95,650 Expected return ϭexpected profitinvestmentϭ 11 0 Ϫ 95.6595.65ϭ .15 , or 15 % Brealey−Meyers: Principles of Corporate Finance,...
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Brealey−Meyers: Principles of Corporate Finance, 7th Edition - Chapter 3 doc
... Balance 1 100 ϩ 10 ϭ 11 0 10 0 ϩ 10 ϭ 11 02 11 0 ϩ 10 ϭ 12 0 11 0 ϩ 11 ϭ 12 13 12 0 ϩ 10 ϭ 13 0 12 1 ϩ 12 .1 ϭ 13 3 .1 4 13 0 ϩ 10 ϭ 14 0 13 3 .1 ϩ 13 .3 ϭ 14 6.4 10 19 0 ϩ 10 ϭ 200 236 ϩ 24 ϭ 25920 290 ϩ 10 ϭ 300 612 ... ϭ70 1. 10ϩ70 11 .10 22ϩ70 11 .10 23ϩ70 11 .10 24ϩ 10 70 11 .10 25ϭ $886.28PV ϭ70 1. 02ϩ70 11 .0222ϩ70 11 .0223ϩ70 11 .0224ϩ 10 70 11 .0225ϭ $1, 235.67 10 95.78 ϭ70 1 ϩ rϩ70 11 ϩ r22ϩ70 11 ϩ r23ϩ70 11 ϩ r24ϩ 10 70 11 ϩ r2548 ... 61 ϭ 67350 590 ϩ 10 ϭ 600 10 ,672 ϩ 1, 067 ϭ 11 ,739 10 0 1, 090 ϩ 10 ϭ 1, 100 1, 252,783 ϩ 12 5,278 ϭ 1, 378,0 61 200 2,090 ϩ 10 ϭ 2 ,10 0 17 ,264 ,11 6,042 ϩ 1, 726, 411 ,604 ϭ 18 ,990,527,646226 2,350 ϩ 10 ...
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Brealey−Meyers: Principles of Corporate Finance, 7th Edition - Chapter 4 doc
... P2 11 ϩ r22ϭ5.00 1. 15ϩ5.50 ϩ 12 1 11 .15 22ϭ $10 0P0ϭDIV 1 ϩ P 1 1 ϩ rϭ5.00 ϩ 11 0 1. 15ϭ $10 0P 1 ϭ5.50 ϩ 12 1 1. 15ϭ $11 0P0ϭ 1 1 ϩ r1DIV 1 ϩ P 1 2ϭ 1 1 ϩ raDIV 1 ϩDIV2ϩ P2 1 ... ϭϪ3.6PV1cash flows2ϭϪ.80 1. 1Ϫ.96 11 .12 2Ϫ 1. 15 11 .12 3Ϫ 1. 39 11 .12 4Ϫ.20 11 .12 5Ϫ.23 11 .12 6PV1horizon value2ϭ 1 11. 126 a 1. 59 .10 Ϫ .06bϭ 22.4PV ϭFCF 1 1 ϩ rϩFCF2 11 ϩ r22ϩ ... to $10 0.P0ϭ5 ϩ 11 0 1. 15ϭ $10 0Price ϭ P0 ϭ DIV 1 ϩ P 1 1 ϩ rr ϭ5 ϩ 11 0 Ϫ 10 0 10 0ϭ .15 , or 15 %Expected return ϭ r ϭDIV 1 ϩ P 1 Ϫ P0P0 CHAPTER 4 The Value of Common Stocks 61 Brealey−Meyers:...
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Brealey−Meyers: Principles of Corporate Finance, 7th Edition - Chapter 5 docx
... ϩ800 1. 152ϩ 15 0 11 .15 222ϩ 15 0 11 .15 223ϩ 15 0 11 .15 224ϩ 15 0 11 .15 225NPV ϭ 1, 000 ϩ800.50ϩ 15 0 1. 5022ϩ 15 0 1. 5023ϩ 15 0 1. 5024ϩ 15 0 1. 5025Ϫ 15 0 1. 5026ϭ 04 By Descartes’s “rule of signs” ... ϭ 1, 000 ϩ800 1. 15ϩ 15 0 1. 152ϩ 15 0 1. 153ϩ 15 0 1. 154ϩ 13 .64 1. 155ϭ 0Cash Flows ($)Project C0C 1 C2IRR (%) NPV at 10 %D 1, 000 –3,000 ϩ2,500 None ϩ339A number of adaptations of ... (%) 1 300 66 17 .22 200 –4 10 .73 250 43 16 .64 10 0 14 12 .1 5 10 0 7 11 .86 350 63 18 .07 400 48 13 .5 14 . Consider the following capital rationing problem:Project C0C 1 C2NPVW 10 ,000 10 ,000...
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