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Competitive strategy for global logistics service company (stage 2010 - 2014)

Marketing Strategy for a Business Service Firm

Marketing Strategy for a Business Service Firm

... fundamental knowledge about strategy, marketing service strategy and the concept of effective marketing strategy This chapter aims to change the attitude of Vietnamese managers in the VFCFIs toward marketing, ... emphasis to a major function of management of organization Strategy and strategic management concepts help managers in the VFCFIs understand the important role of strategy in an organization Strategy ... Vietnam and international markets, acts as agent for patents and registration of trade and service marks and for protection industrial and intellectual property VIETCOCHAMBER is a very big organization...
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PRODUCT DIFFERENTIATION: DOES IT PROVIDE COMPETITIVE ADVANTAGE FOR A PRINTING PAPER COMPANY? pot

PRODUCT DIFFERENTIATION: DOES IT PROVIDE COMPETITIVE ADVANTAGE FOR A PRINTING PAPER COMPANY? pot

... Ainomaija Haarla: Product Differentiation: does it provide competitive advantage for a printing paper company? A firm is said to have a competitive advantage when it is implementing a value creating ... Katariina and Heikki Haarla, A Product differentiation: does it provide competitive advantage for a printing paper company? Key words: II product, product differentiation, competitive advantage, printing ... Ainomaija Haarla: Product Differentiation: does it provide competitive advantage for a printing paper company? combinations of raw materials has enabled new paper technical property combinations...
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Building a competitive strategy for datacraft Vietnam until 2015

Building a competitive strategy for datacraft Vietnam until 2015

... of small scale in Vietnam, Datacraft can participate in any large project as the company can utilize resources from head office if needed As a subsidiary of Datacraft Asia, Datacraft Vietnam enjoys ... 3.1 Organization chart of Datacraft Vietnam 3.2.2 Management Datacraft Vietnam is assigned the quota from head office for every fiscal year The quota and budget are based on the performance of ... demands, Datacraft has built up a regional center Datacraft also received financial support from headquarters and other regional offices As a well known brand name, Datacraft has built up relationship...
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Sao Nam An corporations competitive strategy for Brother printer Vietnam

Sao Nam An corporations competitive strategy for Brother printer Vietnam

... HaNoi and North area of Vietnam San Nam Can Tho company Sao Nam Tien Giang company Sao Nam Song Han Company in Da Nang is responsible for all business in Da Nang and South-Middle area of Vietnam ... sale manager of Sao Nam An, technology manager of Sao Nam An, director Sao Nam Song Han and team manager of Sao Nam Song Han I conclude that : Although Brother has been more popular in VietNam, ... Chairman Sao Nam Ha Noi Company Mr inh Thanh Long Director Sao Nam Ti n Giang Company Ms Ph m Trúc Oanh Director Sao Nam An Company MR.Lê Hoàng Thái Director Sao Nam C n Th Company Mr Nguyen Duy Tan...
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Marketing strategy for clinical express service in TNT express in Vietnam market

Marketing strategy for clinical express service in TNT express in Vietnam market

... 2.3 SWOT ANALYSIS OF TNT CLINICAL EXPRESS SERVICES (CE) 16 v PART 3: MARKETING STRATEGY FOR CLINICAL EXPRESS SERVICE IN TNT EXPRESS IN VIETNAM MARKET 3.1 TNT CE OBJECTIVES FOR THE YEAR 2010 ... also pointed out in SWOT analysis of TNT CE service Part – The marketing strategy supplies the marketing strategy for TNT CE service in Vietnam market to meet TNT CE objectives for the period to ... OBJECTIVE The main objective of this research study is to find out the situation of services marketing strategy for Clinical Express Service of TNT Express in Vietnam market at this time being The specific...
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Proposal of competitive strategy for SCE consultants (Indo China) LTD. in the period of 2011 to 2015

Proposal of competitive strategy for SCE consultants (Indo China) LTD. in the period of 2011 to 2015

... period of 2005 -2015 26 Figure 3.3 FDI in the period of 2005 -2015 27 Figure 3.4 Top 10 FDI investors in the period of 2005 -2015 28 Figure 3.5 Exchange rates (at year-end) in the period ... aims to build up a competitive strategy as a recommendation for the company to move forward in the period of 2011 to 2015 The study will apply theories of competitive strategy by Michael Porter, ... nations in the 2007-2010 periods, after China and India Moreover, Vietnam is ranked the fourth most preferred emerging market for Investment in 2011 by AFIRE, the Association for Foreign Investors in...
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Analysis to build a competitive strategy for Korean air cargo in Ho Chi Minh city until 2016

Analysis to build a competitive strategy for Korean air cargo in Ho Chi Minh city until 2016

... Value chain analysis for a cargo airline the airline cargo business Competing for air cargo Willem-Jan 2006 Zondag Air cargo history, demand for air cargo services, air cargo supply chain, integrated ... take information from company data, annual reports, information from International Air Transport Association (IATA) and from Tan Son Nhat International Airport, to make analysis about Korean Air ... in Ho Chi Minh market at the moment Among airlines that operate freighters in Ho Chi Minh city, there are biggest carriers with similar size and strategy: China Airlines, Eva Air and Korean Air...
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Formulation and choice of competitive strategy for green fiberboard JSC

Formulation and choice of competitive strategy for green fiberboard JSC

... UNIVERSITY, HANOI SCHOOL OF BUSINESS Nguyen Tien Dung FORMULATION AND CHOICE OF COMPETITIVE STRATEGY FOR GREEN FIBERBOARD JSC Major: Business Administration Code: 60 34 05 MASTER OF BUSINESS ADMIINISTRATION ... SWOT Analysis to Formulate Green Fiberboard Strategy ………… 53 3.4 Select the Competitive Strategy for Green Fiberboard JSC ………… 54 3.4.1 Focus Differentiation Strategy (S-O Strategy) …….………………….54 ... relocating producing and encouraging workers’ initiatives for production 25 CHAPTER 2: ANALYSIS GREEN FIBERBOARD JSC S SITUATION 2.1 Introduction about Green Fiberboard JSC Green Fiberboard JSC Capital:...
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Developing the competitive strategy for thien hoa’s supermarket system on a retail market of the electronic and electrical appliances in Hochiminh city

Developing the competitive strategy for thien hoa’s supermarket system on a retail market of the electronic and electrical appliances in Hochiminh city

... situation in the retail market in Ho Chi Minh City  Determine the status and position of of Thien Hoa supermarkets in the retail market in Ho Chi Minh City  Analysis of factors affecting the retail ... differentiation and catch in front In a past time, the electronic supermarket chains in Ho Chi Minh City are scrambling to promotions with a total of a large value on the occasion of New Year and date of the ... partners in ASEAN and the world and opening the door for international brands will be an opportunity to integrate but also a challenge to a major impact on the operation of the business on a local market...
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