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... covered in the cou$e. Market Leadersets out to providethe maximum support for teachers. The Business briefsectionat the beginning ofeach unit in theTeacherS Resource Book gives an overview ... teachers rapid access to clear,straightfomard definitions of the latest international businessterminology. Market Leader websitehttp: / /www .market{ eader.n€tThis website offers teachers ... organised into structural andfunctionatsections.VideoFou( Market Leadervideos are now available at intermediate and post -intermediate levels to provide students withauthentic and engaging...
... OUTGrowing market Developing market Declining market Expanding market QuestionnaireFocus groupSurveyPromotion Market niche Market research Market segment Market sector International market Overseas ... productRetreat from a market Pull out of a market Break into a market Penetrate a market Saturate a market Get a foothold in a market Reading comprehensionGlobalisation has affected marketing strategies ... MARKETLEADER UPPER - INTERMEDIATE new edition UNIT 2INTERNATIONAL MARKETINGChoose correct answers1. ______________ is a term...
... and teachers rapid access to clear, straightforward definitions of the latest international business terminology. Market Leader website: www .market- leader. net This website offers teachers ... or your syllabus. levels Test Master COs are available for Market Leader Advanced and all levels of Market Leader New Edition. I 5 Stress Ss listen to members of a human resources ... in the Course Book. In order to meet these needs, Market Leader provides a wide range of optional extra materials and components to choose from. Teacher& apos;s Resource Book The Text...
... competitors. 8 We are planning to open a new store in New York next year we want a foothold in the US market. 9 We increased our market share considerably, our share price rose ... we bought some new company cars. 3 Sales are falling management does not seem very worried about it. 4 Sales were not as good as they had hoped they launched a marketing campaign. ... Bayer developed this new drug. 4 They were still researching into the effects of Alkaphen. 5 Bayer has retained all selling rights. 6 The question is, have we promoted our new range enough?...