... Haynes` V L Mote and S Paul: Managerial Economics, Analysis and Cases Chapter-I and II Unit-III: DEMAND ANALYSIS: The Elementary Economics and Demand, Law of Demand, The Elasticity of Demand Price Elasticity ... Counseling and Monitoring : Concept, Objectives and Processes, Listening and Asking, Nurturing and helping Unit V:- HRD Culture & Climate : Concept, HRD and Organizational Climate, Elements and Measurement ... Capital, Management of Working Capital Financing of Working MANAGEMENT OF CASH Objectives, Need of Cash Management, Cash Management Tools, Cash Budeget Unit-III Management of Receivables and Inventory,...