... ImageCity2Q2005 -2 Q2006$10,00 0- 50,0001.6EntranceSignage&EnhancementsCity2Q2005 - 2Q2006$1,00 0-5 ,000 Strategic Initiative2:OrganizeforBusiness Development 2.1Competitive Development Process&FeesCity4Q2005 -0 - 2.2CustomizedFeePresentationCity4Q2005 -0 - 2.3BusinessOmbudsmanCity3Q2005 - ongoing -0 - 2.4 Castle RockBusinessTeamCity ... business prospects and sitelocationconsultants.Preparedby:ChabinConcepts&Marketek♦May12,2005 Castle Rock* Strategic Marketing Plan Castle Rock Strategic Marketing Plan TableofContents1.0PROJECTPURPOSEaGOALS12.0BACKGROUND13.0PROCESS24.0 MARKETING STRATEGY4 Strategic Initiative ... Feasibility Analysis and Marketing Plan presents 1) a clear plan ofaction forimproving business conditions, and 2) a road map of attracting and retaining employers.The Strategic Marketing Plan sets forth...