... http://www.triplepundit.com/wp-content/uploads/2011/02 /THE- FRACTAL-FRONTIER.pdf) Three Ps theory mentions the relationship of Planet, People, and Profit in business strategy of company. This theory is considered as the detail of TBL theory, ... responibility is the continuing commitment by business to contribute to economic development while improving the quality of life of the 9 workforce and their families as well as of the community and ... P's theory In three Ps theory, three Ps stand for Planet, People, and Profit, these three Ps has close relationship to each other. Figure 1.3 Planet – People- Profit in three P’s theory...