... status) – Increases effectiveness of their sales force Benefits – Sales today: 60% Businesses, 40% Consumers – Improved Customer Service (7x24 account status, real-time order status) – More efficient, ... E-business Management at leading companies often ask: – How will ecommerce change our customer priorities? – How can we construct a business design to meet these new customer priorities? – What kind of ... to overthrow the dominant, outdated business design often leads to business failureRule 4 E-commerce is enabling companies to listen to their customers and become either the cheapest,” “the...