start with the corporate and marketing objectives and strategies
SHOPPER MARKETING: How to increase purchase decisions at the point of sale
Ngày tải lên :
07/04/2014, 12:41
... start with the corporate and marketing objectives and strategies Whatever is communicated to the shopper at the point of sales obviously needs to be fully consistent with the brand strategy and ... shopper marketing Luc Desmedt Step one: start with the corporate and marketing objectives and strategies 23; Step two: make the right choices 24; Step three: get an in-depth understanding of the ... In other words, when aiming at exploiting the point of sales as a marketing platform, manufacturers have to understand the retailer’s marketing priorities and then try to match these with their...
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The graphs below show the numbers of male and female workers in 1975 and 1995 in several employment sectors of the republic of Freedonia
Ngày tải lên :
04/10/2012, 10:02
... answer: The two decades between 1975 and 1995 brought significant changes in the representation of women in Freedonia's work force, according to the graphs In 1975, for example, some 300 000 men and ... worked in the communications sector Twenty years later, though the number of men remained unchanged, the number of women rose to 550 000 A similar situation was seen in the wholesale and retail ... also made gains in both the finance/banking industries and in the defence-related public sector Whereas some 125 000 women worked in finance and banking institutions in 1975, the number increased...
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The Volatility of Capital Flows in South Africa: Some Empirical Observations
Ngày tải lên :
24/10/2012, 09:11
... expectation of a strengthening of the rand) or by raising interest rates Under either of these options, it would probably be both difficult and undesirable for the SARB to maintain the higher rates ... time, and if the exercise carried with it sufficient credibility, the favorable impact on spreads and interest rates would likely take place up-front Despite its appeal, there are downside risks with ... competitiveness The banking system is strong and healthy In addition, South Africa’s medium- and long-term external debt remains low in comparison with other emerging market economies (Table 1) And the SARB’s...
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Báo cáo y học: "A prospective observational study of the relationship of critical illness associated hyperglycaemia in medical ICU patients and subsequent development of type 2 diabetes"
Ngày tải lên :
25/10/2012, 10:02
... results and wrote the manuscript AVB and VG participated in patients' inclusion and follow-up IPR was involved in the analysis of results and writing the manuscript All the authors read and approved ... in the normoglycaemia group and 66 (18.3%) patients in the hyperglycaemia group died There were 154 patients in the normoglycaemia group and 93 in the hyperglycaemia group who discontinued their ... treatment and those with acute pancreatitis were not considered For all other patients, blood glucose levels were measured at least twice a day (at AM and PM) during their ICU stay The terms fasting and...
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Báo cáo y học: "Facing medical care problems of victims of sexual violence in Goma/Eastern Democratic Republic of the Congo"
Ngày tải lên :
25/10/2012, 10:06
... facilities and resources available to treat victims of sexual violence in the area of Goma, which is the capital city of the North Kivu province in the Eastern Democratic Republic of the Congo ... if not otherwise indicated Baelani and Dünser Conflict and Health 2011, 5:2 http://www.conflictandhealth.com/content/5/1/2 Results Of the twenty-three acute care hospitals registered in the area ... supply and can therefore not even be administered to patients presenting within 48-72 hours following sexual violence The low number of hospitals caring for victims of sexual violence together with...
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Báo cáo y học: "Impact of the Kenya post-election crisis on clinic attendance and medication adherence for HIV-infected children in western Kenya"
Ngày tải lên :
25/10/2012, 10:31
... for them to go on the roads and try to get [to clinic] The risks to personal safety were seen to vary based on the families' tribal affiliation, their location, and whether they were in the ethnic ... could go back to the house to pick the medication and there was no way he could come to the hospital to pick the medication And on his way to home, he found dead bodies on the way Furthermore, he ... reviewing the recordings and field notes and in confirming or disconfirming the codes and the subsequent themes Data triangulation was used by comparing the information reported in the interview...
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Báo cáo khoa học: "Circadian pattern of activation of the medical emergency team in a teaching hospita"
Ngày tải lên :
25/10/2012, 10:45
... SB, DG, and SW assisted with construction of the data base HO, GG, and RB contributed with the study design and authorship of the manuscript All authors read and approved the final manuscript Buist ... addition, there was a trend toward increased frequency of activation of the MET service during these hours in the years following the introduction of the MET system When directly compared with the ... from the hospital switchboard log and did not provide information on the member of staff who activated the system It would be interesting to known whether there was variation in the nature of the...
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Báo cáo y học: "Mirror-Image Arachnoid Cysts in a Pair of Monozygotic Twins: A Case Report and Review of the Literature"
Ngày tải lên :
25/10/2012, 11:00
... of MZ with mirror-imaging of AC in the literature In this case, we describe the second case of MZ with mirror-imaging of AC and discuss the possible clinical implications First, Helland and Wester11 ... and follow-up Therefore, a large percentage of patients with AC are probably undiscovered Mirror images, on the other hand, are present in approximately 25% of MZ Therefore, we suggest that the ... lesion with low and high signal intensities on T1- and T2-weighted images (Fig 1b, c) We diagnosed an AC in the other twin (twin B), when the concerned parents took him to our department Brain CT and...
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Báo cáo y học: "Aplasia and Agenesis of the Frontal Sinus in Turkish Individuals: A Retrospective Study Using Dental Volumetric Tomograph"
Ngày tải lên :
25/10/2012, 11:04
... reliability between observers and was 0.86 Fig Unilateral absence of the frontal sinus; on the right, the absence of the frontal sinus, and on the left, the limited aeration of the frontal sinus; axial ... frequency in our population and that in other populations may be due to the number of patients examined, the patient sample, and the difference in the examining techniques and equipment In addition, ... light-beam markers The vertical positioning light was aligned with the patients’ mid-sagittal lines, which helped to keep the head centered with respect to the rotational axis The lateral positioning...
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Báo cáo y học: "A Comparative Effectiveness Study of Bone Density Changes in Women Over 40 Following Three Bone Health Plans Containing Variations of the Same Novel Plant-sourced Calcium"
Ngày tải lên :
25/10/2012, 11:10
... hours and to record and track their daily activity levels using the charts and graphs provided in their health literacy booklet They were also asked to follow the instructions for personalizing the ... abnormal by the end of the study Thus, it was our conclusion that the absence of changes in the unit- and multi-directional blood chemistries supports the safety of the Plans Figure Within- and between-groups ... technician who had the most frequent contact with S‟s (subjects) rated the subjects‟ compliance with the protocol using a 5-point scale Each group was then rank-ordered and dichotomized at the median...
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Báo cáo y học: " Experimental ablation of the pancreas with high intensity focused ultrasound (HIFU) in a porcine model"
Ngày tải lên :
25/10/2012, 11:18
... guiding the target tissue volume, monitoring the energy deposition and the therapeutic effect, and also controlling the US exposure based on the feedback digital data from the ultrasonograms in the ... During the therapeutic process, real-time estimation of the therapeutic effect was carried out by the computer system through the graphic changes in the target field and the hyperecho of the tissues ... operates at 0.8 MHz with 135-mm focal length and the other operates at 1.6 MHz with 90-mm focal length The choice of transducers depends on the depth of target lesion, 10 with the most commonly...
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Báo cáo y học: "980 nm diode lasers in oral and facial practice: current state of the science and art"
Ngày tải lên :
26/10/2012, 09:48
... salespeople that "these intelligent machines" can replace "the brain and hand, skill and experience" of the specialist The aim of this study was to verify the reliability and efficacy of one of these compact ... question the efficacy of the 980nm Laser for photosclerosis of lesions and areas with little melanin and hemoglobin pigmentation [7] Furthermore, to avoid exaggerated fluences and thermal damage to the ... painlessly, in a short time and without requiring the patients to suspend their routines activities For the operators, the main barriers to acquiring these tools are their high cost in terms of...
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Báo cáo y học: " Safety and efficacy of undenatured type II collagen in the treatment of osteoarthritis of the knee: a clinical trial"
Ngày tải lên :
26/10/2012, 09:48
... physiotherapy/occupational therapy and medications (3-5) The most common medications include acetaminophen and NSAIDs Although these drugs are effective for reducing pain associated with OA, they ... therapy, joint protection and physiotherapy/occupational therapy agrees to continue these therapies as normal avoiding changes in frequency or intensity and to record therapies in the study diary Subject ... amino acids are required for the synthesis and repair of connective tissue throughout the body These products reportedly aid in reducing the destruction of collagen within the body, may provide anti-inflammatory...
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Báo cáo y học: "Association of the T+294C polymorphism in PPAR δ with low HDL cholesterol and coronary heart disease risk in women"
Ngày tải lên :
31/10/2012, 17:03
... supervised by handing out a nutritional diary which was submitted at each of the further visits to the clinic After weeks the patients attended the clinic again and it is the lipid values and biometric ... gene counting and compared using the ²אtest The data was analysed using SPSS 12.0 software The association between the +294T/C polymorphism and serum lipids, coronary heart disease, and body mass ... for age, smoking, and BMI where appropriate Results The frequency of the C-allele was 0.24 and the genotypes were distributed according to the Hardy Weinberg Equilibrium Overall the C allele frequency...
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Báo cáo y học: "Elevated plasma homocysteine is positively associated with age independent of C677T mutation of the methylenetetrahydrofolate reductase gene in selected Egyptian subjects"
Ngày tải lên :
03/11/2012, 09:49
... mutation The wild type CC shows a single band at the 198 base pair (Bp) The heterozygote CT showed two bands, one at the 198 and the other at the 175 base pair respectively (the third band of 23 ... the level of the tHcy and the total cholesterol, urea, creatinine and the fasting and postprandial blood glucose The correlation was significant at the 0.01 level Figure shows the result of the ... Frequency of the MTHFR genotypes and the result of the Chi square testing in the different studied groups Showing the frequency and the results of the cross tabulation of the T allele and the different...
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Báo cáo y học: "Expression of hMSH2 protein of the human DNA mismatch repair system in oral lichen planus"
Ngày tải lên :
03/11/2012, 09:54
... involves the oral mucosa The disease affects skin and mucosa in prevalence estimated between 0.5 and 2.0% of the population with predilection for females and a mean age at onset in the fourth ... distinguishing and repairing misparing and slippage errors in DNA synthesis The mismatch is detected by two complexes, the hMSH2-GTBP/hMSH6 and the hMSH2-hMSH3 heterodimers after interaction with hMLH1-hPMS2 ... (400x, Standard 20, ZEISS), which comprised almost all of the OLP epithelium The count was performed by two investigators without knowledge of whether the samples were control or experimental The...
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Báo cáo y học: "PKC and PKA Phosphorylation Affect the Subcellular Localization of Claudin-1 in Melanoma Cells"
Ngày tải lên :
03/11/2012, 11:17
... of PKC and PKA phosphorylation on the claudin-1 protein, and the primers used to perform site-directed mutagenesis of these sites The first 10 rows represent mutations to alanine, and the last ... ratio of 1:200, and the lysate and antibody were incubated with gentle rocking overnight at 4°C Protein A/G agarose was then added for 6h, after which time the lysate was removed, and the agarose ... in the rate of proliferation between the transfectants with nuclear claudin-1 and the empty vector controls (data not shown) It has been suggested that the translocation of claudin-1 into the...
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Báo cáo y học: "Multivariate explanatory model for sporadic carcinoma of the colon in Dukes’ stages I and IIa"
Ngày tải lên :
03/11/2012, 11:34
... along with all the cases, and the second made with the controls gathered in the hospitals and the same cases, the first showed significant values in the three predictors studied whereas the second ... the predictors and because it was “coherent” with the clinical and biological reality The age and CA 19.9 were “predisposing” for the condition with OR’s of 1.020 and 1.023 respectively and the ... observations and results, we designed a double study with LR, first constructing a statistical model with the controls gathered in primary care and the cases, and later, by constructing another model with...
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Báo cáo y học: Esterified Hyaluronic Acid and Autologous Bone in the Surgical Correction of the Infra-Bone Defects"
Ngày tải lên :
03/11/2012, 11:35
... graft in the damaged site and on the other hand, it creates an environment with a rich content of HA, with all the advantages deriving from the phenomenon The present study’s clinic and radiologic ... 67 the regulation of proliferation, migration, and differentiation of the epithelial cells [2,12,18,19] Following the surgical treatment of adult periodontitis, the epithelial regeneration of the ... and facilitate the direct clinical view of the defect [fig 3-4] A full-thickness flap was elevated and the granulation tissue was removed showing the true extension and depth of the infra-bone...
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