... andwants of the target customers.The good news is that knowing what these systems can do foryou will help you adapt to the new science of marketing. The badnews is that you can’t afford to stand ... smoothNever harshNot watered downGenuineLiberatingNot the defaultMeet new peopleBeing myselfYouthful Attitudes New experiencesMemorable momentsEnergizingRewardHelps me relaxMaximum ... products, all in real time. It’s this uniformview of information across a company that’s new. Like every new technology, these systems break down into someneat three-letter acronyms. Think of...
... basting]benevolent (bin EV il int) adj. inclined to do good or doing good; kindly;charitable• John s family had a history of being benevolent toward charities.• The March of Dimes counts on ... enmityardor (AHR doer) n. 1. eagerness; enthusiasm; zeal; 2. warm passion; fire• Zelda embraced her new job as editor in chief with ardor.• The old-timer spoke with ardor as he recounted tales of ... presented• It fell to Abraham Lincoln to articulate the needs and wishes of hisconstituents.• Many new automobiles have windshield-wiper arms that articulate to cleanmore of the windshield than...
... property is seen as agood thing for Easton.• Tania’s acquisition of a new PDA made her very happy.• Ali’s acquisition of a new chauffeur pleased her to no end.[acquisitive adj., acquisitively ... temper of a scorned woman is legendary both in litera-ture and in life.• Dylan greeted the news that his new DVD player did not work at all withconsiderable acrimony in his oaths.[acrimonious ... eyesight can pick up a mouse on the ground from hun-dreds of meters in the air.• Certain pains, like John, are acute but of short duration.• There is an acute shortage of labor in some job categories.[-ly...
... the office for bad conduct.• The tour guide conducts a new group every half hour.• While Leonard Bernstien was music director of the New YorkPhilharmonic, he frequently conducted his own works.• ... assemble —adj., adv. to be payed for by the recipient• Libby collects bottle caps as a hobby.• The news boy collects fees weekly from his patrons.• You need to collect your wits before reading another ... 4. to transfer (property) from oneperson to another• The van conveyed Gerri’s furniture to her new home.• Kaj asked Al to convey his condolences to Cindy.• Lisa conveyed her displeasure to...
... that lamentsthe loss of ordinary people.• Shelly’s “Adonais” is an elegy mourning the death of John Keats.elemental (EL im EN til) adj. 1. of or like natural forces; typical of the physicaluniverse; ... is so named because it tries to be faithful to the sound of theconcert hall.• When one reads a news story, it is only right to expect the reporter toshow fidelity to the actual facts.[Syn. ... autopsy on it.• It is only with the passage of time that the actual tape recordings ofLyndon Johnson’s White House conversations were disinterred.[-red, -ring] [Syn. exhume]disinterestedness...
... paid first is often a divisive matter for newlywedsand longtime couples alike.divulge (div UHLDZH) vt. to make known; disclose; unveil; reveal• The newspaper reporter was obliged to not divulge ... slipaway unnoticed.• After having survived frightful conditions while marooned on the island,the newly rescued sailor wandered around in a daze.[-dly adv.]debacle (di BAK il) n. 1. a torrent ... the image gains in def-inition before your eyes.• What a revolting development this is!• The new housing development will occupy 40 acres.[-al adj., -ally adv.]diagnosis (DY uhg NOH sis)...
... and order in the Old West.• Congress establishes the laws by which we live.• Johnny established his law office in New York City.• Rose and Dorothy established a lifelong friendship.[-ed, -ing, ... pass program encompasses our efforts to deal with the parkingproblem around the college.• The new athletic complex, when completed, will encompass the completerevitalization of the neighborhood.[-ed, ... brings the frozen pizzahome.• Paying for overnight delivery will expedite your receiving the new softwarepackage.[-d, expediting]experience (eks PIR ee ens) n. 1. having had personal involvement...
... tiv) adj. 1. the act or process of finding new methods;2. a new method, custom, device, etc.• Luther Burbank was an innovative person who bred many new varieties offruits, vegetables, and flowers.• ... it home, unless you’ve bent it.• The news of her sister’s accident impacted Allison deeply.• The bumpers of the two cars were involved in the impact.• News of the president’s assassination ... aninvestigation or looking at something; 3. a question or questioning• Marshall made an inquiry among his new neighbors before deciding onwhere to bank.• An inquiry by the NHTSA followed the oil truck...
... regular mortgage payments.• When a mortgage has been paid off, the bank delivers the deed to the new homeowner.• Charles mortgaged his future with college loans.mute (MYOOT) vt. 1. to soften ... strong criticism;violent language• Using invective when speaking of people never won anybody new friends.• It is not considered appropriate to use invective when traveling in politecircles.irascible ... program (on TV or radio)• A municipal government can preempt someone’s property for public use.• A news bulletin or presidential address sometimes preempts scheduledprogramming.[-ed, -ing]318...
... must keep a journal of all the financialtransactions.• Many local newspapers contain the word journal in their names, like New York City’s lamented Journal-American.judge (JUHJ) vt. 1. to hear ... interest in something; coolness; showing a lack of concern• Beth greeted the news of Amy’s marrying her old boyfriend, John, withnonchalance.• There was an air of nonchalance on the face of the ... detective’sview of humanity has become rather jaded.• The social worker tried not to be jaded at each new family abuse case sheencountered, but it was difficult.[-ly adv.]journal (JOER nil) n. 1....
... immediately• Linda loved to prepossess a new teacher by showing off her good mannersat every opportunity.• Prepossessing one’s new employer is not a bad way to start a new businessrelationship.[-ed, ... good reputation, as they’rereputed to scheme in the back room.• Lyndon Johnson was a particularly skilled politician, who knew how to playthe game to his best advantage.pollution (puh LOO shin) ... knowing that they were meeting for the first time, Helene couldnot shake the perception that she knew him from somewhere.perceptive (poer SEP tiv) adj. 1. of or capable of perceiving; 2. having...
... having no bearing on whatwas just said; an illogical conclusionfrom the factsnouveau riche [Fr.] newly rich, and hence unschooled inthe appropriate behavior of the wealthyomnia vincit amor [L.] ... est disputandum [L.] one can’t argue tasteDei gratia [L.] by the grace of Godde nouveau [Fr.] new Dominus vobiscum [L.] may God be with youen ami [Fr.] in friendshipen bloc [Fr.] all togetheren ... (epidermis)equi- equally (equiangular)-er 1. a person having to do with or from somewhere (hatter,writer, New Yorker); 2. forming the comparative (bigger)-ery 1. a place for, or a place to be (eatery,...
... electorate.• After extensive scrutiny of the pros and cons, the New Jersey Nets’ new owners decided to move the team to Brooklyn, New York.• For decades, U.S. satellites and spy planes kept the ... city-state.signatory (SIG nuh TAW ree) n. a signer; one who signed an agreement, treaty,contract, and so on• John Hancock was the first signatory of the Declaration of Independence.•A signatory to a contract ... beneficial• Regular exercise has a salutary effect on one’s health.• Over the years, the use of new materials in running shoes has had asalutary effect on the speed of sprinters.[salutarily...
... done.• The architect rendered a drawing of the new kitchen.[-ed*, -ing]renovate (REN uh VAYT) vt. 1. to make sound again; to clean up and make like new; 2. to revive; refresh• Jason enjoyed renovating ... kept a goat around to take the blame for everything.• Killing the messenger who brought the bad news continued the traditionof using a scapegoat.scholar (SKAH lir) n. 1. a learned person; 2. ... the center of theearth.• Many scientific principles were discovered and/or stated by Sir IsaacNewton.• Before a medicine is approved by the FDA for public use, it must bescientifically proven...