... either rational evaluation or
emotional evaluation. The different weights of the relationships between brand
associations and brand evaluations, and between brand evaluations and customer-brand ... is taken into account
reinforces the idea that brand equity is a relational market-based asset” (Elena and
José, 2005). Martensen and Grønholdt (2004) argue “that being a credible company has ... purpose, researchers can
choose either qualitative or quantitative approach or a combination of these two types.
Data can be acquired via a variety of strategies such as experiment, survey, case
study,...
... Wife
Giovanna Cenami (The Arnolfini
Marriage) by Jan van Eyck is a
great example of formal balance,
shown here in Figures 6.32 and
6.33.
116
Figure Drawing with Virtual Models
Figure 6.32 Jan van Eyck ... of paper shows an important
distinction between a shape and
a line.
As you approach creating a figure
drawing, try to look beyond the
figure and look at the entire pic-
ture as a set of shapes. ... NY.
127
Composition
Pathways
Sometimes, rather than a single
focal point in a picture, the artist
might want to have a series of focal
points connected by pathways. A
pathway is usually a linear or value
pictorial...
... limitless. In real-life situations, about the best
an artist can do is ask the model to perform an action and then try to capture
the action with a camera, which is a haphazard approach at best. Figure ... a
great advantage because the artist
can study the figure in detail.
What’s more, when amodel from
Figure Artist is posed, it doesn’t
move at all. If you come back a
year later and load the pose, ... is also the
fact that models can’t
always be around
when you want them.
They have lives of their
own, so drawing time
has to be scheduled
well in advance. Thus,
if you have a great idea
for a drawing, ...
... hands, feet, and
facial features.
49
Figure Anatomy
47
Figure Anatomy
Figure 3.6 The female figure has the same muscles as the male figure.
40
Figure Drawing with Virtual Models
arm curves at ... muscles along
the outer ribcage that
attach to the inside of
the scapula. They help
to rotate the scapula,
and thus the arms,
downward. They have
a distinctive rib-like
appearance in a lean
person and ... needs a more
direct joint. The female arm is bet-
ter suited to holding and carrying.
A female can carry an infant longer
without fatigue than a male can,
based on the curvature of the arm.
An interesting...
... the
male.
Figure 2.23 The female manikin is different than the male manikin.
20
Figure Drawing with Virtual Models
Figure 2.7 Draw the legs and arms of the figure. Figure 2.8 Draw in the hands, feet, and ... Artist can be a valuable tool
because you can set up the figure
in a number of poses and create
sketches of it. Try sketching the
same pose from different angles. A
big advantage that Figure Artist ... 24
Figure Drawing with Virtual Models
Beginning figure artists tend to
draw stiff figures that have little or
no life in them. Your drawings will
improve dramatically if they have a
good...