Identify your Key Selling Points To create résumés and cover letters that serve your long-term career interests, your first step should be to carefully evaluate your career ambitions and qualifications © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-1 Identify your Key Selling Points Identifying your career goals helps you accomplish several things in the job search process First, it helps you frame your résumé and cover letter to project your career hopes Second, it helps you evaluate how well your abilities and attributes prepare you for your desired career © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-2 Identify your Key Selling Points Abilities skills and knowledge that can be applied to accomplishing work tasks Attributes personal traits or characteristics © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-3 Self-Inventory of Career Interests and JobRelated Abilities and Attributes © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-4 Abilities and Attributes that Establish Credibility in the Job Application Process © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-5 Completing a Thorough Job Search Process Use all the resources available to learn about your options and ensure that you apply for the jobs that are good fits for you Contact and get involved with professional organizations and visit organizational websites to learn about options © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-6 Most Common Sources of Professional Networking © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-7 Set up the Message Structure for Résumés and Cover Letters As a university student aim for a single page résumé If you find yourself using more than one page, you are likely weakening the message about your key selling points © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-8 Major Sections of a Résumé © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-9 Principles of Effective Résumés Emphasize accomplishments with action verbs Quantify accomplishments where possible Position your most important contributions first Group and label information to increase ease of reading Remove irrelevant details © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-10 Principles of Effective Résumés Avoid buzzwords and jargon Be exact and avoid any errors Group and label information to improve ease of reading Format to distinguish pieces of information Select a simple yet visually appealing layout © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-11 Getting the Tone, Style, and Design Right for Résumés and Cover Letters The tone, style, and design must be perfect How can you make sure that potential employers rapidly understand your story: the unique abilities and attributes that will deliver value to them? © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-12 Emphasize Accomplishments with Action Verbs Without exaggerating, choose verbs that make your key abilities and attributes jump off the page Avoid verbs that undersell your abilities and attributes © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-13 Using Action Words to Emphasize Accomplishments © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-14 Quantifying Accomplishments © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-15 Positioning Most Important Contributions First © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-16 Removing Unnecessary Details © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-17 Avoiding Clichés and Proofreading for Typos and Misspellings © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-18 Grouping and Labeling to Highlight the Employment Narrative © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-19 Formatting to Distinguish Key Pieces of Information © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-20 Creating Chronological and Functional Résumés Chronological résumés present the information grouped by work and education over time © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-21 Creating Chronological and Functional Résumés Functional résumés present the information in terms of key skills © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-22 Developing a Reference List © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-23 References List © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor use Not authorized for sale or distribution in any manner This document may not be copied, scanned, duplicated, forwarded, distributed, or posted on a website, in whole or part 16-24 ... your options and ensure that you apply for the jobs that are good fits for you Contact and get involved with professional organizations and visit organizational websites to learn about options... label information to improve ease of reading Format to distinguish pieces of information Select a simple yet visually appealing layout © 2016 by McGraw-Hill Education This is proprietary material... and knowledge that can be applied to accomplishing work tasks Attributes personal traits or characteristics © 2016 by McGraw-Hill Education This is proprietary material solely for authorized instructor