Copyright © 2017 Pearson Education, Inc Excellence in in Excellence Business Communication Communication Business Chapter 15 Building Careers and Writing Résumés Copyright © 2017 Pearson Education, Inc Learning Objectives (1 of 2) List eight key steps to finding the ideal opportunity in today’s job market Explain the process of planning your résumé, including how to choose the best résumé organization Copyright © 2017 Pearson Education, Inc Chapter 15 - Learning Objectives (2 of 2) Describe the tasks involved in writing your résumé, and list the major sections of a traditional résumé Characterize the completing step for résumés, including the six most common formats in which you can produce a résumé Copyright © 2017 Pearson Education, Inc Chapter 15 - Finding the the Ideal Ideal Opportunity Opportunity in in Today’s Today’s Job Job Finding Market Market (LO 1) List eight key steps to finding the ideal opportunity in today’s job market Copyright © 2017 Pearson Education, Inc Chapter 15 - Crafting a Personal Strategy Organize Your Job Search Get Started Now and Stick to It Seek Stepping-Stone Opportunities Copyright © 2017 Pearson Education, Inc Chapter 15 - Writing “The Story of You” (1 of 2) What are you passionate about? Explore the Possibilities What skills you possess? ********** Find Your Passion How can you help the organization? ********** Identify Career What experiences have you had? Paths What you want in the future? Copyright © 2017 Pearson Education, Inc Chapter 15 - Writing “The Story of You” (2 of 2) Copyright © 2017 Pearson Education, Inc Chapter 15 - Learning to Think Like an Employer • Your Ability to Perform Quality of Hire Copyright © 2017 Pearson Education, Inc • Your Overall Reliability • Your Motivation Level Chapter 15 - Researching Industries and Companies of Interest • • • • • • (1 of 2) Visit company websites Talk to customers Start with The Riley Guide Read periodicals and newspapers Check out blogs and podcasts Use job search apps Copyright © 2017 Pearson Education, Inc Chapter 15 - 10 Sample Resume: Available Opportunity Copyright © 2017 Pearson Education, Inc Chapter 15 - 40 Sample Resume: More Responsibility Copyright © 2017 Pearson Education, Inc Chapter 15 - 41 Completing Your Your Résumé Résumé Completing (LO 4) Characterize the completing step for résumés, including the six most common formats in which you can produce a résumé Copyright © 2017 Pearson Education, Inc Chapter 15 - 42 Revising Your Résumé Ease of Finding Information Overall Length •Your Top Skills •Years of Experience •Your Current Job •Higher-Level Jobs •Your Education •Technical Jobs Copyright © 2017 Pearson Education, Inc Chapter 15 - 43 Producing Your Résumé Optimal Optimal Résumé Résumé Design Design Clean Copyright © 2017 Pearson Education, Inc Professional Professional Looking Looking Skimmable Chapter 15 - 44 • Audience • Trendy • Goals • Flashy • Resources • Different Copyright © 2017 Pearson Education, Inc Avoid These Focus on These Choosing a Design Strategy Chapter 15 - 45 Considering Photos, Videos, Presentations, and Infographics Support for Résumés Opportunities Challenges  Social Media  Discrimination  Flexible Format  Ease of Evaluation  Multimedia Elements  Habits of Recruiters  Compelling Content  Applicant Tracking Copyright © 2017 Pearson Education, Inc Chapter 15 - 46 Printing a Traditional or Scannable Résumé Traditional Scannable Important Elements: Important Elements: •High Quality Paper •Keyword Summary •Neutral Color Paper •Simple Format Copyright © 2017 Pearson Education, Inc Chapter 15 - 47 Creating a Plain-Text File of Your Résumé Include Your Résumé in the Body of an Email Copyright © 2017 Pearson Education, Inc Cut and Paste Résumé Parts Into an Application Chapter 15 - 48 Creating a Word File of Your Résumé Preserve Design and Layout of Your Résumé Copyright © 2017 Pearson Education, Inc Make Sure Your Computer Is Free From Viruses Chapter 15 - 49 Creating a PDF Version of Your Résumé Preserves the Formatting of Your Résumé Copyright © 2017 Pearson Education, Inc Files are Less Vulnerable to Computer Viruses Chapter 15 - 50 Creating an Online or Social Media Résumé •CreateaaPositive PositiveOnline OnlineImpression Impression •Create •MakeUse Useof ofSocial SocialNetworking Networking •Make •ProvideYour YourRésumé Résuméto toEmployers Employers •Provide Copyright © 2017 Pearson Education, Inc Chapter 15 - 51 Proofreading Your Résumé  Headings and Lists  Sentence-Level Issues  Essential Numerical Data Copyright © 2017 Pearson Education, Inc Chapter 15 - 52 Distributing Your Résumé Mail MailYour YourRésumé Résumé Post Poston onEmployer EmployerWebsites Websites Copyright © 2017 Pearson Education, Inc Email EmailYour YourRésumé Résumé Post Poston onJob JobWebsites Websites Chapter 15 - 53 All rights reserved No part of this publication may be reproduced, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopying, recording, or otherwise, without the prior written permission of the publisher Printed in the United States of America Copyright © 2017 Pearson Education, Inc Chapter 15 - 54 .. .Excellence in in Excellence Business Communication Communication Business Chapter 15 Building Careers and Writing Résumés Copyright © 2017 Pearson Education, Inc Learning Objectives... Education, Inc Chapter 15 - 17 Seeking Career Counseling • Job-Search Techniques • Résumé Preparation Centers and Online • Job Readiness Training Sources • Interview Techniques • Self-Marketing Skills... Education, Inc Chapter 15 - 18 Avoiding Mistakes • Overlooking résumé errors • Misspelling the hiring manager’s name • Arriving late for an interview • Tweeting something unprofessional • Completing