Enterprise resource planning 1st by mary summer chapter 10

8 104 0
Enterprise resource planning 1st by mary summer chapter 10

Đang tải... (xem toàn văn)

Thông tin tài liệu

Enterprise Resource Planning, 1st Edition by Mary Sumner Integrated Case Study: Bandon Group, Inc © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-1 Business Background • Family owned distributor of office equipment, also leases – – Grew due to good customer service, technical support, and innovative products Currently has four divisions • • • • – Decentralized to meet needs of local markets Corporate headquarters handles central administrations, information systems support Primary objective to generate 10% profit for reinvestment Excellent sales organization and professional service organization Serves mid-market companies • Reputation for quality and service at cost-effective price © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-2 Information Systems • Custom software developed – Handles administrative information systems • • • Most are generic Meter click billing software unique for industries Outgrew legacy system – Hired Director of Information Technology • • Searched for commercial off-the-shelf package to support administrative information systems Selected OMD – – – Supported meter-based billing Web-based interface Not built with relational database, so ad hoc difficult © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-3 Sales Tools • Sales Prospecting – Acquired Pivotal • • • Supports ad hoc queries in relational database Use external market databases to create prospect databases Did not integrate with OMD – – – • Customer information had to be re-entered Inconsistencies existed Licenses lapsed » Sales people adopted contact management tools CRM applications developed internally – Service alerts, excess volume reports © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-4 Other tools, continued • Evaluated several CRM tools – Microsoft CRM • Integrates with Office, but not OMD – Soaring • • Sales prospecting package Based on Microsoft SQL server – Integrate with OMD – Microcomputer-based sales programs • Goldmine – inexpensive © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-5 ERP Considerations • • • • • Lack of integration Duplication of data Data inconsistencies Trouble with migrating data Central IT staff small – • Competition employing ERP – • Difficult to supply support, training for multiple systems Many had eBusiness solutions OMD had proprietary database and could not move to eBusiness © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-6 Information Systems Study • External consulting firm needed – Analyze current system – Assess problems – Propose changes – Address senior management concerns • • • Need for tactical and strategic information Need to standardize business practices Need for more targeted marketing © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-7 Study Steps • Step 1: Purpose and scope of the study – – • Step 2: Executive management interviews – – • • • • Objectives Benefits Four division Presidents and CFO Develop list of major objectives for integrated system Step 3: Critical success factors, measures, IT needs Step 4: In-depth interviews: problems, goals/opportunities, IT needs, priorities Step 5: IT infrastructure by location Step 6: List of IT priorities, Bandon Group and divisions and software systems support © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-8 ... 5: IT infrastructure by location Step 6: List of IT priorities, Bandon Group and divisions and software systems support © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-8 ... interface Not built with relational database, so ad hoc difficult © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-3 Sales Tools • Sales Prospecting – Acquired Pivotal • • • Supports... developed internally – Service alerts, excess volume reports © Prentice Hall, 2005: Enterprise Resource Planning, 1st Edition ICS-4 Other tools, continued • Evaluated several CRM tools – Microsoft

Ngày đăng: 10/08/2017, 10:20

Từ khóa liên quan

Mục lục

  • Enterprise Resource Planning, 1st Edition by Mary Sumner

  • Business Background

  • Information Systems

  • Sales Tools

  • Other tools, continued

  • ERP Considerations

  • Information Systems Study

  • Study Steps

Tài liệu cùng người dùng

Tài liệu liên quan