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Dành cho những ai muốn trở thành Copywiter. Đề thi vị trí Copywriting của công ty Ogilvy. Bài test tuyển dụng của Ogilvy. Test độ sáng tạo của Copywriter. Đề thi gồm 01 trang. Chúc các bạn làm bài tốt.
[WORKING TITLE] Question Welcome! Copywriting, advertising… it’s all about communicating the message(s) in an intriguing way If you have a free spot for a print ad on VTM Magazine to advertise about yourself, how would you it in Vietnamese? Remember, readers don’t have all day so you’d better keep it short and interesting! Question Who doesn’t love a good song, but how to make sure that people from different countries all love it in the same way? Sometimes it’s up to us to the job Please adapt this extract from ‘Applause’ by Lady Gaga into Vietnamese I stand here waiting for you to bang the gong To crash the critic saying, "Is it right or is it wrong?" If only fame had an I.V., baby could I bear Being away from you, I found the vein, put it in here I live for the applause, applause, applause Live for the way that you cheer and scream for me The applause, applause, applause Give me that thing that I love (I'll turn the lights out) Put your hands up, make 'em touch, touch (make it real loud) Question Pond’s just called and they urgently need a 15-second TVC for Pond’s Flawless White Moisturizer mini tube (Kem dưỡng trắng Pond’s Flawless White tuýp nhỏ tiện dụng) with the message ‘spotless beauty on the go’ Everyone must submit script, and it might be your time to impress your Executive Creative Director Question As you can see, this test doesn’t have a name yet, so if you’re so kind… The End