Mục lục

  • COVER PAGE

  • TABLE OF CONTENTS

  • LIST OF ABBREVIATIONS

  • ACKNOWLEDGEMENTS

  • FOREWORD

  • CHAPTER 1 : THEORETICAL FOUNDATIONS

    • 1.1. Conceptions about strategies and strategic business management

    • 1.2. Procedures of building strategies

    • CHAPTER 2 : ANALYSING THE ACTUAL SITUATION OF LICOGI 16 JSC

      • 2.1. Actual situation of Vietnam's construction

      • 2.2. Status of licogi 16 joint stock company

      • 2.3. Production and business characteristics of the company

      • 2.4. The building business policy plan assignment

      • 2.5. Evaluate capability ò licogi 16

      • 2.6. Select business strategy by matrix method

      • CHAPTER 3 : BUILDING BUSINESS STRATEGIES IN 2010-2015 Ò LICOGI

        • 3.1. General orientations

        • 3.2. Establish a vision-mission for licogi 16

        • 3.3. Some solutions to improve business planning

        • 3.4. Some recommendations

        • CONCLUSIONS

        • REFERENCES

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