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Formulation of Tourism business strategy for Vinacomin Tourism and trading Joint Stock Company (VTTC) by 2017
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Ngày đăng: 27/03/2015, 15:41
Xem thêm: Formulation of Tourism business strategy for Vinacomin Tourism and trading Joint Stock Company (VTTC) by 2017, CHAPTER 1. BASIC THEORY ON BUSINESS STRATEGY AND STRATEGIC MANAGEMENT, CHAPTER 2. ANALYSIS OF BUSINESS ENVIRONMENT OF VINACOMIN TORISM AND TRADING JOINT STOCK COMPANY (VTTC), CHAPTER 3. FORMULATION OF TOURISM BUSINESS STRATEGY BY 2017 FOR VINACOMIN TOURISM AND TRADING JOINT STOCK COMPANY - SLS FOR STRATEGY IMPLEMENTATION - RECOMMANDATIONS
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Mục lục
COVER PAGE
CONFIRMATION
TABLE OF CONTENTS
ACKNOWLEDGEMENT
COMMITMENT
LIST OF ABBREVIATIONS
LIST OF TABLES
LIST OF FIGURES, GRAPHS
INTRODUCTION
1. Rationale of the study
2. Research objectives
3. Research methodology
4. Research scope
CHAPTER 1. BASIC THEORY ON BUSINESS STRATEGY AND STRATEGIC MANAGEMENT
1.1. Business strategy
1.2. Strategic management
1.3. Strategy formulation process
1.4. Models and tools used for strategies selection
CHAPTER 2. ANALYSIS OF BUSINESS ENVIRONMENT OF VINACOMIN TORISM AND TRADING JOINT STOCK COMPANY (VTTC)
2.1. Company introduction
2.2. Company's external environment analysis
2.3. Company's internal environment analysis
CHAPTER 3. FORMULATION OF TOURISM BUSINESS STRATEGY BY 2017 FOR VINACOMIN TOURISM AND TRADING JOINT STOCK COMPANY - SLS FOR STRATEGY IMPLEMENTATION - RECOMMANDATIONS
3.1. Objectives of Vietnam Torism industry by 2020
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