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Ngày đăng: 27/03/2015, 15:30
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COVER PAGE
TABLE OF CONTENTS
TABLE OF FIGURES
TABLE OF TABLE
LETTER OF THANKS
INTRODUCTION
1. Reasons for choosing topic
2. Study objectives
3. Objects and scope of the research
4. Research methodology
5. Scientific and practical significance of the research topic
6. The structure of the topic
CHAPTER 1. THEORETICAL BASIS OF STRATEGY AND STRATEGIC PLANNING
1.1. The concept of strategy and business strategy
1.2. The steps for strategy planning
1.3. Supporting tools for identifying, selecting strategies
CHAPTER 2. OPERATING ENVIRONMENT OF VIHACOFOODCO COMPANY
2.1. Overview on the VIHACOFOODCO
2.2. Analysis of the external environment (EFE), identify opportunities and risks affecting the business activities of the company
2.3. Internal environment analysis of tcommercial company
2.4. Construct value chain for VIHAFOODCO
CHAPTER 3. CONSTRUCTION OF BUSINESTRUCTURE STRATEGY FOR THE PERIOD OF 2013 - 2018 OF VIHAFOODCO
3.1. Identify the vision and mission of VIHAFOODCO
3.2. Identify the objectives
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