Building business strategy for Gianh River Cosevco Cement Company within the period of 2010 -2015

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Building business strategy for Gianh River Cosevco Cement Company within the period of 2010 -2015

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. the period of 2010 – 2015 ”. 2. Study purposes: Based on study on theory of business strategy, then we can apply business strategy of Cosevco Gianh River Company for the period of 2010 – 2015,. unshakably, company must have a trading strategy. Originated from realistic requirements, our group has chosen the topic Building business strategy of Cosevco Gianh River Cement Company for the period. PROGRAM CAPSTON PROJECT REPORT Topic: Building business strategy for Gianh River Cosevco Cement Company within the period of 2010 -2015 Group members: 1. Nguyễn Văn Hệ 2. Đậu

Ngày đăng: 26/03/2015, 10:59

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Mục lục

  • TRANG BÌA

  • TABLE OF CONTEN

  • LIST OF ABBREVIATIONS

  • LIST OF TABLE, FIGURE, DIAGRAM

  • PREFACE

  • CHAPTER I: THEORY BASIS OF BUSINESS STRATEGY

  • 1.1 Common theory of business strategy

  • 1.2 Process to build up business strategy

  • 1.3 Some tools to analyze strategy

  • CHAPTER II: ANALYSIS OF BUSINESS ENVIRONMENT OF COMPANY

  • 2.1 Company introduction

  • 2.2. Analysis of external environment

  • 2.3 Analysis of internal environment of company

  • Chapter III: BUILD UP BUSINESS STRATEGY BY 2015

  • 3.1 Vision, mission and targets:

  • 3.2 . Building strategies

  • 3.3 Strategy choice:

  • 3.4 Solutions to implement strategies:

  • CONCLUSION

  • REFERENCES

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