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LIST OF TABLES AND GRAPHS
1. The urgency of the subject
2. The objectives of the research
3. Subject and scope of research
CHAPTER I. BASIC THEORY OF BUSINESS STRATEGY BUILDING
1.1. Basic issues of strategy and business strategy
1.2. Process of business strategy building
CHAPTER II. ANALYSIS OF THE CURRENT BUSINESS OPERATION OF LISEMCO 2
2.2. Internal environment analysis for LISEMCO-2
2.3. External environment analysis for LISEMCO2
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