Building business strategy for Ha Phuong Company Limited period of 2012 to 2016

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Building business strategy for Ha Phuong Company Limited period of 2012 to 2016

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Mục lục

  • COVER PAGE

  • COMMITMENT

  • ACKNOWLEDGEMENT

  • INTRODUCTION

    • 1. Necessity of project

    • 2. Purpose of project

    • 3. Objectives and scale

    • 4. Methodology

    • 5. Structure

    • TABLE OF CONTENT

    • LIST OF ABBREVIATIONS

    • LIST OF FIGURE AND TABLE

    • CHAPTER 1. OVERVIEW OF STRATEGIC PLANNING AND STRATEGIC MANAGEMENT

      • 1.1. Definitions and roles of strategy and strategic management

      • 1.2. Steps to study strategic planning

      • 1.3. Supporting tools for defining and choosing strategies

      • 1.4. Strategy building and choosing key strategies

      • CHAPTER 2. ANALYZING BUSINESS ENVIRONMENT OF HA PHUONG COMPANY LIMITED

        • 2.1. Overview of Ha Phuong Co., Ltd

        • CHAPTER 3. CHOOSING STRATEGY FOR HA PHUONG COMPANY LIMITED IN THE PERIOD OF 2012 - 2016

          • 3.1. Ha Phuong 's long term development objectives

          • 3.2. Choosing business strategy for Ha Phuong in the period of 2012 - 2016

          • 3.3. Strategy applying solution for Ha Phuong

          • 3.4. Procedure to apply business strategy

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