Building busines strategy of Elcom Company period 2012-2016

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Building busines strategy of Elcom Company period 2012-2016

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Mục lục

  • COVER PAGE

  • TABLE OF CONTENT

  • LIST OF TABLES

  • LIST OF FIGURES

  • COMMITMENT

  • ACKNOWLEDGEMENT

  • GENERAL INTRODUCTION

    • 1. The necessary of the report

    • 2. Purpose and scope of the study

    • 3. Implementation method

    • 4. Capstone project report's structure

    • CHAPTER I. OVERVIEW OF FUNDAMENTARY THEORY

      • 1.1. Theories off strategic management

      • 1.2. Mission and strategic target of the enterprise

      • CHAPTER II. ELCOM SITTUATION ANALYSIS

        • 2.1. General introduction of elcom company

        • 2.2. External environment analysis

        • 2.3. Internal environment analysis

        • 2.4. Foundation and optimal strategic plan selection strategy for ELCOM company

        • CHAPTER III. STRATEGIC SOLUTIONS, RECOMMANDATIONS AND CONCLUSIONS

          • 3.1. Product differentiantion strategy

          • 3.2. CONCLUSION

          • REFRENCES

          • APPENDIX

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