Developing business strategies for Thang Long Construction Corporation in the period of 2012-2016

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Developing business strategies for Thang Long Construction Corporation in the period of 2012-2016

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Mục lục

  • COVER PAGE

  • TABLE OF CONTENTS

  • LIST OF FIGURES

  • LIST OF TABLES

  • ACKNOWLEDGEMENT

  • INTRODUCTION

    • 1. The necessity and meaning of the research topic

    • 2. Subject and scope of the research

    • 3. Research methodology

    • 4. Expected results

    • 5. Structure of the research topic

    • CHAPTER 1. LITERATURE REVIEW OF STRATEGY AND STRATEGIC MANAGEMENT

      • 1. The concepts of development strategy

      • 2. The role of business strategy

      • 3. Strategy classification

      • 4. Strategy development process

      • 5. Etrategic analysis tools

      • 6. Basic business strategies

      • 7. QSPM model to select the optimal strategies

      • 8. Implementation and adjustment of selected strategies

      • CHAPTER II. ANALYZING THE SITTUATION BUSINESS STRATEGIES OF THANG LONG CONSTRUCTION CORPORATION

        • 1. Overview of Thang Long Construction Corporation

        • 2. Analysis of opportunities and challenges for Thang Long construction corporation

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