The distribution strategy of OTC (Over the counter) products for United Pharma International in Viet

Mục lục

COVER PAGE
ACKNOWLEDGEMENTS
TABLE OF CONTENTS
LIST OF ABBREVIATIONS
LIST OF TABLES
LIST OF FIGURES
CHAPTER 1. LITERATURE REVIEW
- 1.1. Overview of strategic management
- 1.2. Classification of strategic management
- 1.3. Distribution strategy
- 1.4. Some tools have been used in the strategic plan
- CHAPTER 2. INTRODUCTION AND ANALYSIS CURRENT STATUS ABOUT PRODUCTION AND DISTRIBUSTION UNITED
  - 2.1. Introduction about United Pharma
  - 2.2. Analysis current status about production and distribustion of united pharma
  - CHAPTER 3. THE DISTRIBUSTION STRATEGY FOR UNITED PHARMA INTERNATIONAL
    - 3.1. Vision, mission and developing orientation of the company
    - 3.2. The objective of distribustion strategy
    - 3.3. Distribustion strategy for UPI and implementation
    - 3.4. The analysis of internal and external environment
    - 3.5. Building a strategic matrix
    - 3.6. The supporting to implement the distribustion strategy
    - 3.7. Conclusions
    - ANNEX

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The distribution strategy of OTC (Over the counter) products for United Pharma International in Vietnam market

Thông tin tài liệu

Từ khóa liên quan

Mục lục

COVER PAGE

ACKNOWLEDGEMENTS

TABLE OF CONTENTS

LIST OF ABBREVIATIONS

LIST OF TABLES

LIST OF FIGURES

CHAPTER 1. LITERATURE REVIEW

1.1. Overview of strategic management

1.2. Classification of strategic management

1.3. Distribution strategy

1.4. Some tools have been used in the strategic plan

CHAPTER 2. INTRODUCTION AND ANALYSIS CURRENT STATUS ABOUT PRODUCTION AND DISTRIBUSTION UNITED

2.1. Introduction about United Pharma

2.2. Analysis current status about production and distribustion of united pharma

CHAPTER 3. THE DISTRIBUSTION STRATEGY FOR UNITED PHARMA INTERNATIONAL

3.1. Vision, mission and developing orientation of the company

3.2. The objective of distribustion strategy

3.3. Distribustion strategy for UPI and implementation

3.4. The analysis of internal and external environment

3.5. Building a strategic matrix

3.6. The supporting to implement the distribustion strategy

3.7. Conclusions

ANNEX

Tài liệu cùng người dùng

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