Developing business strategy for 3G services of Viettel Telecommunication in the period of 2013-2017

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Developing business strategy for 3G services of Viettel Telecommunication in the period of 2013-2017

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Mục lục

  • COVER PAGE

  • ACKNOWLEDGEMENTS

  • TABLE OF CONTENT

  • LIST OF TABLES

  • LIST OF FIGURES

  • ABBREVIATION

  • INTRODUCTION

    • 1. Significance of the research

    • 2. Research objectives

    • 3. Scope of research

    • 4. Research methodology

    • 5. Structure of the research

    • CHAPTER I. OVERVIEW OF BUSINESS STRATEGY LITERATURE

      • 1.1. The basic concept of business strategy

      • 1.2. Characteristics and roles of business strategy

      • 1.3. Process of formulating business strategy

      • 1.4. External environment analysis

      • 1.5. Internal environment analysis

      • 1.6. Strategic choices

      • CHAPTER II. ANALYSIS ON BUSINESS SITTUATION OF VIETTEL TELECOM 3G

        • 2.1. Introduction of the Viettel telecommunications company

        • 2.2. External environment analysis

        • 2.3. Internal environment analysis

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