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NFIB SMALL BUSINESS
ECONOMIC TRENDS
NFIB SMALL BUSINESS
ECONOMIC TRENDS
William C. Dunkelberg
Holly Wade
May 2011
SMALL BUSINESS OPTIMISM INDEX COMPONENTS
Seasonally Change From Contribution
Index Component Adjusted Level Last Month Index Change
Plans to Increase Employment 2% 0 *
Plans to Make Capital Outlays 21% -3 *
Plans to Increase Inventories -1% -2 *
Expect Economy to Improve -8% -3 *
Expect Real Sales Higher 5% -1 *
Current Inventory 1% 2 *
Current Job Openings 14% -1 *
xpected Credit Conditions -13% -4 *
Now a Good Time to Expand 4% -1 *
Earnings Trend -26% 6 *
Total Change -7 *
Based on a Survey of Small and Independent Business Owners
Column 1 is the current reading; column 2 is the change from the prior month; column 3 the percent of the total change
accounted for by each component; * is under 1 percent and not a meaningful calculation.
The NFIB Research Foundation has collected
Small Business Economic Trends Data with Quar-
terly surveys since 1973 and monthly surveys since
1986. The sample is drawn from the membership
files of the National Federation of Independent
Business (NFIB). Each was mailed a question-
naire and one reminder. Subscriptions for twelve
monthly SBET issues are $250. Historical and
unadjusted data are available, along with a copy
of the questionnaire, from the NFIB Research
Foundation. You may reproduce Small Business
Economic Trends items if you cite the publica-
tion name and date and note it is a copyright of
the NFIB Research Foundation. © NFIB Research
Foundation. ISBS #0940791-24-2. Chief Econo-
mist William C. Dunkelberg and Policy Analyst
Holly Wade are responsible for the report.
NFIB SMALL BUSINESS
ECONOMIC TRENDS
IN THIS ISSUE
Summary . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
Commentary. . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Optimism . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Outlook . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Earnings . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6
Sales . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Prices . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8
Employment. . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
Compensation . . . . . . . . . . . . . . . . . . . . . . . . . 10
Credit Conditions. . . . . . . . . . . . . . . . . . . . . . . 12
Inventories . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14
Capital Outlays. . . . . . . . . . . . . . . . . . . . . . . . . 16
Most Important Problem . . . . . . . . . . . . . . . . . 18
Survey Profile . . . . . . . . . . . . . . . . . . . . . . . . . 19
Economic Survey. . . . . . . . . . . . . . . . . . . . . . . 20
1 | NFIB Small Business Economic Trends Quarterly Report
SUMMARY
OPTIMISM INDEX
The Small Business Optimism Index fell 0.7 points in April to 91.2, not
much but still a disappointing outcome following the March decline. After
last month’s larger decline, this month is more akin to an “after shock”.
Thankfully, the labor market components did not decline further, although
net job creation weakened. Also, fewer reported adverse profit trends and
reports of positive sales trends were still less frequent than reports of
quarterly declines, but the best reading since December 2007, the peak of
the last expansion.
LABOR MARKETS
Fourteen (14) percent (seasonally adjusted) reported unfilled job openings
(down 1 point). Over the next three months, 16 percent plan to increase
employment (down 2 points), and 6 percent plan to reduce their workforce
(unchanged), yielding a seasonally adjusted net 2 percent of owners
planning to create new jobs, unchanged from March but a very weak
reading.
CAPITAL SPENDING
The frequency of reported capital outlays over the past six months fell 1
point to 50 percent of all firms. Of those making expenditures, 35 percent
reported spending on new equipment (up 1 point), 18 percent acquired
vehicles (up 1 point), and 11 percent improved or expanded facilities
(down 1 point). Three percent acquired new buildings or land for
expansion (down 1 point) and 11 percent spent money for new fixtures and
furniture (unchanged). Capital spending remains historically low in spite
of very low interest rates and all sorts of expensing incentives. The
problem is that “cheaper” equipment is still no bargain if you can’t use it.
The percent of owners planning capital outlays in the next three to six
months fell 3 points to 21 percent, a recession level reading. Money is
cheap, but most owners are not interested in a loan to finance equipment
they don’t need. Prospects are still uncertain enough to discourage any but
the most profitable and promising investments. Four percent characterized
the current period as a good time to expand facilities (seasonally adjusted),
down 1 point from March and 4 points lower than January. The net
percent of owners expecting better business conditions in 6 months slipped
another 3 points to negative 8 percent, 18 percentage points worse than in
January. Uncertainty is the enemy, and there is plenty of it to convince
owners to “keep their powder dry”. Apparently consumers feel much the
same way, as more customers spending more money would overcome the
reluctance of owners to hire and make capital outlays. One in four still cite
“weak sales” as their top business problem.
This survey was conducted in April 2011. A sample of 10,799 small-business owners/members was drawn.
One thousand nine hundred ten (1985) usable responses were received – a response rate of 18 percent.
2 | NFIB Small Business Economic Trends Quarterly Report
INVENTORIES AND SALES
The net percent of all owners (seasonally adjusted) reporting higher
nominal sales over the past three months did improve by 7 percentage
point to a net negative 5 percent, the best reading in 40 months.
But consumer sentiment is stuck in the mud as gas and food prices
continue to rise, and many consumers still suffer from heavy debt and
mortgage payments which depress their spending. The net percent of
owners expecting higher real sales fell 1 point to a net 5 percent of all
owners (seasonally adjusted), 8 points below January’s reading. This is
bad news for hiring and inventory investment. A net negative 9 percent of
all owners reported growth in inventories (seasonally adjusted), a 2 point
deterioration. Small business owners continued to liquidate inventories but
at one of the lowest frequency in 35 months. For all firms, a net 1 percent
(up 2 points) reported stocks too low, historically one of the most
“satisfied” readings in survey history. Owners are happy with current
stocks, but that is relative to expected sales which are not strong. Plans to
add to inventories lost 2 points, falling to a net negative 1 percent of all
firms (seasonally adjusted), consistent with the strong reading on
satisfaction with current stocks.
INFLATION
In April, the percentage rose to 12 percent, a gain of 36 percentage points
from the low reading in 2009 and, a more recent perspective, 23 points
higher than last September. A net 24 percent planned hikes in average
selling prices in April. The “fire sale” is over and selling prices are now on
the rise, giving a boost to profit trends in April (although much more is
needed).
PROFITS AND WAGES
Reports of positive earnings trends improved 6 points in April, registering
a net
negative 26 percent, still an ugly number but sales trends improved
and fewer owners cut selling prices, both positive for the bottom line.
Seasonally adjusted, a net 9 percent reported raising worker compensation,
up 2 points. A seasonally adjusted 7 percent plan to raise compensation,
down 2 points.
CREDIT MARKETS
Overall, 92 percent reported that all their credit needs were met or that they
were not interested in borrowing. Eight percent reported that not all of
their credit needs were satisfied. Three percent reported financing as their
#1 business problem, so “credit supply” is not a problem for the
overwhelming majority. For the banks with money to lend, “credit
demand” is weak. The historically high percent of owners who cite weak
sales means that, for many owners, investments in new equipment or new
workers are not likely to “pay back”. This is a major cause for the lack of
credit demand observed in financial markets along with the deficiency in
housing starts, a million units below “normal”. Thirty-two percent of all
owners reported borrowing on a regular basis, 4 points above the record
low.
SUMMARY
3 | NFIB Small Business Economic Trends Quarterly Report
COMMENTARY
The “get up and go” usually present in the small business sector after a
recession “got up and went” somewhere. For the small business sector, this
is the worst recovery on record. The recovery in the small business
indicators looks especially anemic in comparison to the recovery after the
1980-82 recession period, the era with a depth most comparable to our most
recent experience. The explanation for this is murky and complex, driven by
the “seeds of destruction” planted in the 2003-07 expansion. When stock
market bubbles burst, winners and losers are quickly identified and the
economy moves on as the redistribution in wealth is efficiently imposed by
the market. This time around, the process of declaring winners and losers is
impeded by the complications of mortgage finance concocted by the
financial market and the efforts of the government to prevent the
redistribution required.
Houses are more widely held than stocks and the crash has impacted many
more people and reached far down the income distribution, impacting
attitudes as well as the ability to spend. Savers’ incomes have been impaired
by the Fed’s low rate policies. The over-supply of houses, business facilities
and inventory weigh heavily on new construction and until recently,
production. Although much lower, the ratio of consumer debt to income is
still high, families not actually in foreclosure are still saddled with high
mortgage payments.
And then there’s Washington. Enough said, not enough room to detail the
detrimental impact of the uncertainty created by “leadership” there.
Unemployment remains high because in the boom, employment was too
high and especially in construction where excessive levels of employees
created such high output that it impeded their re-employment in the
recovery. The much vaunted “risk managers” at financial institutions failed,
and their institutions would have as well had they not been “bailed out”.
Owners report that inventories are now in balance with expected sales, but
these expectations are muted, providing little reason to hire more workers.
Capital spending remains low because the prospects of generating the
additional sales needed to pay off loans used to finance expansion are not
good. Selling prices are rising sharply not because costs are rising but
because the “fire sale” needed to bring inventories and excess retail capacity
into balance is about over. New construction and services are labor
intensive and dominated by small firms. Spending must recover here to get
employment up and running. Maybe after consumers are through buying
cars they will get their nails done.
4 | NFIB Small Business Economic Trends Quarterly Report
OVERVIEW - SMALL BUSINESS OPTIMISM
70
80
90
100
110
75 77 79 81 83 85 87 89 91 93 95 97 99 01 03 05 07 09 11
Index Value (1986=100)
YEAR
OPTIMISM INDEX
Based on Ten Survey Indicators
(Seasonally Adjusted 1986=100)
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
101.1 101.5 98.0 100.1 98.5 96.7 98.1 95.9 99.4 100.7 99.7 96.5
2007
98.9 98.2 97.3 96.8 97.2 96.0 97.6 96.3 97.3 96.2 94.4 94.6
2008
91.8 92.9 89.6 91.5 89.3 89.2 88.2 91.1 92.9 87.5 87.8 85.2
2009
84.1 82.6 81.0 86.8 88.9 87.8 86.5 88.6 88.8 89.1 88.3 88.0
2010
89.3 88.0 86.8 90.6 92.2 89.0 88.1 88.8 89.0 91.7 93.2 92.6
2011
94.1 94.5 91.9 91.2
OPTIMISM INDEX
Based on Ten Survey Indicators
(Seasonally Adjusted 1986=100)
-40
-20
0
20
40
60
80
0
10
20
30
74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
Percent "Good Time to Expand"
(thick line)
Percent "Better" Minus "Worse"
Expected General
Business Conditions (thin line)
YEAR
OUTLOOK
Good Time to Expand and Expected General Business Conditions
January Quarter 1974 to April Quarter 2011
(Seasonally Adjusted)
SMALL BUSINESS OUTLOOK
5 | NFIB Small Business Economic Trends Quarterly Report
SMALL BUSINESS OUTLOOK (CONTINUED)
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
20 20 19 18 18 13 16 13 18 20 17 17
2007
17 18 12 12 12 13 16 12 14 14 13 14
2008
9856446611577
2009
631454559787
2010
542456546798
2011
8754
OUTLOOK FOR EXPANSION
Percent Next Three Months “Good Time to Expand”
(Seasonally Adjusted)
MOST IMPORTANT REASON FOR EXPANSION OUTLOOK
Reason Percent by Expansion Outlook
April 2011
Reason Good Time Not Good Time Uncertain
Economic Conditions
34517
Sales Prospects
242
Fin. & Interest Rates
121
Cost of Expansion
022
Political Climate
086
Other/Not Available
111
OUTLOOK FOR GENERAL BUSINESS CONDITIONS
Net Percent (“Better” Minus “Worse”) Six Months From Now
(Seasonally Adjusted)
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
6 3 -5 -3 -10 -8 -6 -8 2 11 11 12
2007
-1 -2 -7 -8 -3 -5 -1 0 2 -2 -10 -4
2008
-22 -9 -23 -12 -12 -19 -17 4 14 -4 -2 -13
2009
-12 -21 -22 2 12 7 -3 10 8 11 3 2
2010
1-9-8 0 8-6-15-8-3 816 9
2011
10 9 -5 -8
6 | NFIB Small Business Economic Trends Quarterly Report
SMALL BUSINESS EARNINGS
EARNINGS
Actual Last Three Months
January Quarter 1974 to April Quarter 2011
(Seasonally Adjusted)
ACTUAL EARNINGS CHANGES
Net Percent (“Higher” Minus “Lower”) Last Three Months
Compared to Prior Three Months
(Seasonally Adjusted)
MOST IMPORTANT REASON FOR LOWER EARNINGS
Percent Reason
April 2011
-50
-40
-30
-20
-10
0
74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
Net Percent
YEAR
Reason Current Month One Year Ago Two Years Ago
Sales Volume
21 29 36
Increased Costs*
13 9 8
Cut Selling Prices
434
Usual Seasonal Change
656
Other
326
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
-16 -15 -12 -13 -11 11 -16 -19 -8 -14 -18 -15
2007
-21 -19 -15 -19 -15 -18 -17 -22 -20 -18 -25 -20
2008
-27 -25 -33 -28 -28 -33 -37 -30 -35 -35 -38 -42
2009
-47 -44 -46 -43 -43 -42 -45 -40 -40 -40 -43 -43
2010
-42 -39 -43 -31 -28 -32 -33 -30 -33 -26 -30 -34
2011
-28 -27 -32 -26
* Increased costs include labor, materials, finance, taxes, and regulatory costs.
7 | NFIB Small Business Economic Trends Quarterly Report
SMALL BUSINESS SALES
SALES EXPECTATIONS
Net Percent (“Higher” Minus “Lower”) During Next Three Months
(Seasonally Adjusted)
ACTUAL SALES CHANGES
Net Percent (“Higher” Minus “Lower”) Last Three Months
Compared to Prior Three Months
(Seasonally Adjusted)
-40
-30
-20
-10
0
10
20
30
40
50
74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
Expected
Actual
Net Percent
YEAR
SALES
Actual (Prior Three Months) and Expected (Subsequent Three Months)
January 1974 to April 2011 (Seasonally Adjusted)
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
2656116325203
2007
-3-1 0 4 1-4-1-4-4-4-3 1
2008
-7 -8 -11 -9 -11 -12 -15 -10 -11 -21 -25 -29
2009
-31 -28 -34 -28 -33 -34 -34 -27 -26 -31 -31 -25
2010
-26 -26 -25 -15 -11 -15 -16 -16 -17 -13 -15 -16
2011
-11 -11 -12 -5
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
24 28 12 21 20 13 18 10 17 17 21 18
2007
22 17 14 14 16 11 14 13 14 13 8 6
2008
4 0 -3 -3 -11 -11 -9 -6 -2 -16 -14 -18
2009
-20 -29 -31 -11 -5 -10 -11 -5 -6 -4 -2 -1
2010
3 0 -3 6 5 -5 -4 0 -3 1 6 8
2011
13 14 6 5
8 | NFIB Small Business Economic Trends Quarterly Report
SMALL BUSINESS PRICES
PRICE PLANS
Net Percent (“Higher” Minus “Lower”) in the Next Three Months
(Seasonally Adjusted)
ACTUAL PRICE CHANGES
Net Percent (“Higher” Minus “Lower”)
Compared to Three Months Ago
(Seasonally Adjusted)
PRICES
Actual Last Three Months and Planned Next Three Months
January Quarter 1974 to April Quarter 2011
(Seasonally Adjusted)
-30
-20
-10
0
10
20
30
40
50
60
70
74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
Actual
Planned
Net Percent
YEAR
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
18 23 17 26 24 23 23 22 20 16 17 8
2007
12 13 15 18 16 19 19 13 9 15 14 16
2008
8131820232932262015 0 -6
2009
-15 -24 -23 -24 -22 -17 -19 -19 -21 -17 -17 -22
2010
-18 -21 -20 -11 -15 -13 -11 -8 -11 -5 -4 -5
2011
-4 5 9 12
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
2006
29 27 26 28 30 29 30 29 22 21 22 26
2007
24 23 22 24 23 21 23 22 21 22 26 26
2008
26 22 29 31 32 36 38 30 24 18 11 3
2009
210135586543
2010
810 91314111010 7121315
2011
19 21 24 24
[...]... 804 2011 2144 774 811 1985 NFIB OWNER/MEMBERS PARTICIPATING IN ECONOMIC SURVEY Industry of Small Business 30 25 Percent 20 15 10 5 NFIB OWNER/MEMBERS PARTICIPATING IN ECONOMIC SURVEY Number of Full and Part-Time Employees 35 30 Percent 25 20 15 10 5 0 19 | NFIB Small Business Economic Trends Quarterly Report 0 NFIB RESEARCH FOUNDATION SMALL BUSINESS ECONOMIC SURVEY SMALL BUSINESS SURVEY QUESTIONS PAGE... 6.2 2011 6.0 6.0 5.9 6.5 SMALL BUSINESS INVENTORIES INVENTORIES Actual (Last Three Months) and Planned (Next Three Months) January Quarter 1974 to April Quarter 2011 (Seasonally Adjusted) 15 10 5 0 Net Percent 14 | NFIB Small Business Economic Trends Quarterly Report 2006 -5 -10 -15 -20 Actual -25 Planned -30 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 YEAR SMALL BUSINESS INVENTORIES (CONTINUED)... Aug Sep Oct Nov Dec SMALL BUSINESS COMPENSATION COMPENSATION Actual Last Three Months and Planned Next Three Months January 1986 to April 2011 (Seasonally Adjusted) Net Percent 10 | NFIB Small Business Economic Trends Quarterly Report Jan 40 35 30 25 20 15 10 5 0 -5 Planned Higher Actual Higher 86 87 88 89 90 91 92 93 94 95 96 97 98 99 00 01 02 03 04 05 06 07 08 09 102011 YEAR SMALL BUSINESS COMPENSATION... April Quarter 2011 50 20 40 20 15 10 0 -10 10 -20 -30 -40 5 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 YEAR Actual (thin line) Relative (thick line) 30 13 | NFIB Small Business Economic Trends Quarterly Report Jan SMALL BUSINESS CREDIT CONDITIONS (CONTINUED) RELATIVE INTEREST RATE PAID BY REGULAR BORROWERS* Net Percent (“Higher” Minus “Lower”) Compared to Three Months Ago Jan Feb Mar Apr... Quarter 1974 to April Quarter 2011 (Seasonally Adjusted) 40 Percent 30 20 10 Planned 0 Job Openings -10 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 YEAR 9 | NFIB Small Business Economic Trends Quarterly Report Jan SMALL BUSINESS EMPLOYMENT (CONTINUED) JOB OPENINGS Percent With Positions Not Able to Fill Right Now (Seasonally Adjusted) Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2006... 3 3 0 -3 2 -4 0 1 2 -3 2008 -4 -2 -2 -1 -4 -5 -4 -9 -3 -5 -6 -4 2009 -10 -10 -13 -7 -3 -6 -5 -7 -6 -3 -3 -8 2010 -4 -7 -7 -2 2 -3 -4 -7 -3 -4 0 -3 2011 -1 -2 1 -1 15 | NFIB Small Business Economic Trends Quarterly Report 2006 SMALL BUSINESS CAPITAL OUTLAYS INVENTORY SATISFACTION AND INVENTORY PLANS Net Percent (“Too Low” Minus “Too Large”) at Present Time Net Percent Planning to Add Inventories in... Taxes January Quarter 1974 to April Quarter 2011 40 Taxes Sales Interest Rates Percent of Firms 18 | NFIB Small Business Economic Trends Quarterly Report 74 Labor Quality 30 20 10 0 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 YEAR SURVEY PROFILE OWNER/MEMBERS PARTICIPATING IN ECONOMIC SURVEY NFIB Actual Number of Firms Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec 2006 1274 484 471 1094... -20 -30 35 30 25 20 15 10 5 0 74 76 78 80 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10 YEAR Labor Compensation (Thin Line) Prices (Thick Line) (Seasonally Adjusted) 11 | NFIB Small Business Economic Trends Quarterly Report 2006 SMALL BUSINESS CREDIT CONDITIONS CREDIT CONDITIONS Loan Availability Compared to Three Months Ago* January Quarter 1974 to April Quarter 2011 4 0 Net Percent -4 -8 -12 -16 -20... 2007 30 30 33 29 29 28 27 27 29 27 27 30 2008 25 26 25 26 25 26 21 23 21 19 21 17 2009 19 18 16 19 20 17 18 16 18 17 16 18 2010 20 20 19 19 20 19 18 16 19 18 20 21 2011 22 22 24 21 17 | NFIB Small Business Economic Trends Quarterly Report Amount SINGLE MOST IMPORTANT PROBLEM SINGLE MOST IMPORTANT PROBLEM April 2011 Current One Year Ago Survey High Survey Low Taxes 19 22 32 8 Inflation 8 4 41 0 Poor... 35 37 38 35 2007 37 39 35 37 38 35 36 35 36 36 32 34 2008 36 34 33 36 35 35 34 34 32 33 31 33 2009 35 36 33 33 34 30 33 32 33 33 33 33 2010 32 34 35 31 32 29 32 31 33 31 28 30 2011 12 | NFIB Small Business Economic Trends Quarterly Report 2006 31 31 29 32 AVAILABILITY OF LOANS Net Percent (“Easier” Minus “Harder”) Compared to Three Months Ago (Regular Borrowers) Jan Feb Mar Apr May Jun Jul Aug Sep . NFIB SMALL BUSINESS ECONOMIC TRENDS NFIB SMALL BUSINESS ECONOMIC TRENDS William C. Dunkelberg Holly Wade May 2011 SMALL BUSINESS OPTIMISM INDEX COMPONENTS . . . . . . . . . 19 Economic Survey. . . . . . . . . . . . . . . . . . . . . . . 20 1 | NFIB Small Business Economic Trends Quarterly Report SUMMARY OPTIMISM INDEX The Small Business Optimism Index. SUMMARY 3 | NFIB Small Business Economic Trends Quarterly Report COMMENTARY The “get up and go” usually present in the small business sector after a recession “got up and went” somewhere. For the small
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