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[...]... next edition of this book Rob Yeung rob@ robyeung.com chapter 1 doing your homework In this chapter I Understanding what interviewers are looking for I Learning to decipher job adverts I Researching employers I Making contact by telephone Anyone can improve their performance at interview No matter how much you hate interviews, no matter how long it has been since you had an interview, no matter how nervous... adverts that you have responded to It can take anywhere from several weeks to a few months before you get invited to interview and you don’t want to have to rely on your memory alone to uncover the questions you may be asked Begin your homework by returning to the original advert that alerted you to the vacancy Read through the job advert and look at the key words and phrases in the advert to help you to. .. working knowledge of one of those systems, you might need to come up with good examples of how you learnt quickly about other systems You need to be able to prove to the interviewers that you could familiarise yourself with their systems without problems I Your presentation skills In order to impress the interviewers, you should be able to talk about how you prepared presentations, perhaps drafted any slides,... presented them to clients or customers I Your track record of selling You must be able to explain how you managed to sell to customers in the past How did you overcome their objections? What tactics did you use to understand their needs and close the sale? What size orders did those customers place with you? 6 H O W T O S U C C E E D AT I N T E R V I E W S Interviewers can sometimes ask very detailed... pointers for making a great impression and getting that job offer To help you get the most from this third edition, I’ve also laid out some of the most important advice in the book using the following icons: These speech bubbles highlight sample answers that illustrate how to deal with some of the tough interview questions you may be asked However, remember that to succeed in your own interviews, you must... dishevelled, they may assume that your mind is also a bit dishevelled and that you may not be very good at organising your work activity Of course interviewers are rarely likely to tell you that they don’t like what you wear But that doesn’t stop them from thinking it, and deciding to choose another, more appropriately dressed candidate instead So think carefully about what you are going to wear and... colleagues or simply having a drink with friends, watch the people around you and ask yourself who looks bored? Who looks motivated and fired up? Then analyse what it is that they say, how they say it, and how their faces, hands and bodies move to give off a good or bad impression Try to incorporate what they say and do during your interviews in order to create the right impact M A K I N G A S T R O N... qualification then you must be able to give a credible reason why you should still be considered for the job By looking closely at the job advert, you should be able to work out the main topics that the interviewers are likely to cover Chapters 4 to 8 will give you some advice on how to construct good responses RESEARCHING YOUR PROSPECTIVE EMPLOYER Employers like to feel special They prefer to hire candidates... that it still fits you and does not need to be dry-cleaned I Wear a long-sleeved shirt, either in white or a pale colour such as cream 1 6 H O W T O S U C C E E D AT I N T E R V I E W S or light blue While polyester or poly/cotton mixes may be more creaseresistant, they also tend to ‘breathe’ less than 100 per cent cotton shirts, which can be problematic if you have a tendency to sweat much Damp patches... eyebrows occasionally Again, this shows that you are actively paying attention to what is being said I Smile and, if appropriate, even show that you have a sense of humour I Use hand movements to emphasise key points Watch any good public speaker and you will notice that they use their hands to punctuate their words For example, many people turn their palms up to indicate sincerity or move their hands . w0 h1" alt="" How to Succeed at Interviews