... approved social media ven-dors, processes for being trained in social media or launching a newFacebook page, social media playbooks—including feature templatesfor building social media strategies, ... Indiana 46240 USAA Playbook for Social Media in Your OrganizationSMART BUSINESS, SOCIAL BUSINESSMICHAEL BRITOptg6843605Smart Business, Social BusinessCopyright © 201 2 by Pearson EducationAll ... Michael.Smart business, social business : a playbook for social media in your organization / Michael Brito.p. cm.Includes index.ISBN 978-0-7897-4799-01. Marketing Social aspects. 2. Online social networks....