Tài liệu The Essential Step-by-Step Guide to Creating Your First Business Website pdf

... want to move your website to another hosting company, or to your own web hosting servers. You don't have access to your files and the FWC will either charge you a fee to move your files to ... will manage them.If you now click on the link to your domain name in the table you will be taken to the Your Domains page. You can now assign ownership of your domain name to yourself or ... improve the look of your website by displaying your article you wrote on the front page and putting the menu across the top in the grey bar. Click on Article Manager under the Content tab. Your...

Tài liệu The Insider’s Guide to PR: Chapter 6 PR IN PRACTICE The following case studies are examples of PR pptx

... thoroughly briefed about the implications of the budget for the man-on -the- street by FT news editor. Taxi drivers then spreadthis budget knowledge to their customers, and the session was filmed ... keyissue throughout the European Community (EU). Acting on these findings the EUlaunched the first ever pan-European Food Safety Information Campaign,commissioning the HEA to develop the consumer ... co-ordinators fromprimary schools across the country. (The feedback from these groups determined the timing and content of the schools packs underpinning the schoolsprogramme).• Develop two cartoon...

Tài liệu The Insider’s Guide to PR: Chapter 4 A PR LIFE – THE LADDER, THE PAY AND THE LIFESTYLE doc

... role, though theymay build up to this as they near promotion to the next level. • Account Executive: the entry point for most graduates, execs are expected to do the majority of the day -to- day work ... begin to takeon the responsibility for directing accounts in a mentored environment as theyprogress upwards. • Account Director: the responsibility of the account director is to manage the relationship ... bankers, there are examples of PR folk who havemade their fortunes. Like any industry, if you’ve got the idea and the motivationthere’s nothing to stop you starting up your own business. The hours...

Tài liệu The Insider’s Guide to PR: Chapter 3 PUBLIC RELATIONS DEFINED docx

... companies. A lot of the work is classified as B2B (business -to- business) – that is promoting the company to other businesses, rather than to the general public. Sometimes though, in crisis situations, ... about the product, and sending them to journalists to see if I can get them interested in the launch?I: Yes, although that is selling the job very short! Researching the right media for your ... experts in the field who advise clients onhow to make the most of the internet, suggesting on-line marketingtechniques or interactive communication tools that would best complement their businesses....

Tài liệu The Insider’s Guide to PR: Chapter 1 WORKING IN A PR CONSULTANCY doc

... have to work to other standards or codes related to theirown specific industries. The Insider’s Guide to PR: Chapter 1Page 3Kathryn WyllieAccount ExecutiveGCI UKGeography and Foreign Business Management ... tend to be in-house PR, marketing orcommunications departments of other private businesses or the public sector, likelocal authorities. PR CONSULTANCY: A PROFILEIf you decide to choose the ... more about the PR industry and discusses the differencebetween in-house PR and PR consultancy. If you already have a good idea aboutworking in PR then you might want to move on to the next section...

Tài liệu The Insider’s Guide to PR: Chapter 2 DO YOU FIT THE BILL? ppt

... have the right personality for the job. Add up your answers(A, B or C) and read the results:1. On your way to work you pick up a newspaper. What do you read first? A: the “gossip” pages ■■B: the ... questions to ask the client prior to the ■■presentation C: you don’t make an effort – if the client doesn’t like your ideas, it ■■means that you don’t want to work for him anyway The Insider’s Guide ... and your final task is to draft a press release for the new productlaunch. A: you quickly draft the release and send it to all the mainstream media ■■without speaking to the journalists first B:...

Tài liệu The Insider’s Guide to PR: Chapter 8 USEFUL ADDRESSES, COURSES AND WEB LINKS pptx

... web links which shouldfurther help your research into the industry:PROFESSIONAL ASSOCIATIONSPublic Relations Consultants AssociationWillow HouseWillow PlaceVictoriaLondon SW1P 1JHTel: ... andCultural studiesCardiff CF10 3XQTel: 029 2087 4000Web: www.cf.ac.uk/uwc/jomec The Insider’s Guide to PR: Chapter 8Page 21 ... 7020Web: www.ipa.co.ukInstitute of Public Relations The Old Trading House15 Northburgh StreetLondon EC1V 0PRTel: 020 7253 5151Web: www.ipr.org.uk The Market Research Society15 Northburgh StreetLondon...

Tài liệu The Insider’s Guide to PR: Chapter 7 A GLOSSARY OF PR SPEAK doc

... variousaudiences identified by the client and consultancy. • Embargo: a warning to the media not to publish a news item until the datespecified on the release (usually appears at top of first page of news ... referred to as ‘clipping’.• E-pr: the practice of public relations using the internet instead of, or alongside,traditional media.• Editorial: written materials composed to communicate a brand to the ... related to issues management.• Cue sheet: briefing notes to help a spokesman prepare for an interview with ajournalist. The cues should cover the issues that are likely to arise in the interviewand...

Tài liệu The Professional''''s Guide to Programming Joomla ppt

... $rss);$document->addHeadLink(JRoute::_($feed.'&type=atom'), 'alternate', 'rel', $atom); To use this you will need to modify $feed to point to the correct location for your component. PDF Views that support the PDF ... common to programming. This particular pattern allows listeners to attach to a subject. The subject can initiate a notication (essentially an event), which will cause the listeners to react to the ... Design[ 88 ]We use the JFeedItem class to build feed items and add them to the document. JFeedItem objects include properties that relate to the corresponding RSS and Atom tags. The properties...

Tài liệu The 20 Minute Guide to Using MS Access 2007 pptx

... Select the table or query to base the report on. In the left box double click the field you wish to show on the report. The item will move to the box on the right. You can also use the arrow ... Select the table to use in the query and then click the ‘Add’ button. 15 Double click the column names to use in the query Each column will drop into the query design ... record, click the arrow with an orange symbol next to it. You can then enter new information into the form fields. Click the save button on the quick access toolbar and give the form a name....

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