Tài liệu The Professional''''''''s Guide to Programming Joomla ppt

Tài liệu The Professional''''s Guide to Programming Joomla ppt

... common to programming. This particular pattern allows listeners to attach to a subject. The subject can initiate a notication (essentially an event), which will cause the listeners to react to the ... any of them sets the status of the JAuthenticationResponse object to JAUTHENTICATE_STATUS_SUCCESS the login is deemed successful and no more authentication plugins are triggered. The default ... trigger() method. The triggerEvent() method accepts two parameters: the name of the event and an array of arguments to pass to the listener.Imagine we want to trigger the event onPrepareFoobar....

Tài liệu The Insider’s Guide to PR: Chapter 6 PR IN PRACTICE The following case studies are examples of PR pptx

... thoroughly briefed about the implications of the budget for the man-on -the- street by FT news editor. Taxi drivers then spreadthis budget knowledge to their customers, and the session was filmed ... co-ordinators fromprimary schools across the country. (The feedback from these groups determined the timing and content of the schools packs underpinning the schoolsprogramme).• Develop two cartoon ... not keen to feature one of their competitors. So a creative solution had to be found to capture the imagination of broadcast media and generate quality coverage. Objectives• To position the Financial...

Tài liệu The Insider’s Guide to PR: Chapter 4 A PR LIFE – THE LADDER, THE PAY AND THE LIFESTYLE doc

... role, though theymay build up to this as they near promotion to the next level. • Account Executive: the entry point for most graduates, execs are expected to do the majority of the day -to- day work ... begin to takeon the responsibility for directing accounts in a mentored environment as theyprogress upwards. • Account Director: the responsibility of the account director is to manage the relationship ... advice.Managers report to account directors and delegate work to the team.• Senior Account Manager: the senior manager role is related to the senior execrole in that it is a transition to the next level....

Tài liệu The Insider’s Guide to PR: Chapter 3 PUBLIC RELATIONS DEFINED docx

... work to strengthen the overall reputation of some well known companies. A lot of the work is classified as B2B (business -to- business) – that is promoting the company to other businesses, rather ... releases about the product, and sending them to journalists to see if I can get them interested in the launch?I: Yes, although that is selling the job very short! Researching the right media ... The Insider’s Guide to PR: Chapter 3Page 9PUBLIC RELATIONS DEFINEDThis chapter sets out to define some of the different disciplines used by PRconsultancies. Fortunately, the following...

Tài liệu The Insider’s Guide to PR: Chapter 1 WORKING IN A PR CONSULTANCY doc

... conduct. In-house PRdepartments might also have to work to other standards or codes related to theirown specific industries. The Insider’s Guide to PR: Chapter 1Page 3Kathryn WyllieAccount ... tend to be in-house PR, marketing orcommunications departments of other private businesses or the public sector, likelocal authorities. PR CONSULTANCY: A PROFILEIf you decide to choose the ... more about the PR industry and discusses the differencebetween in-house PR and PR consultancy. If you already have a good idea aboutworking in PR then you might want to move on to the next section...

Tài liệu The Insider’s Guide to PR: Chapter 2 DO YOU FIT THE BILL? ppt

... ways to sell in your story to that mediaC: you decide to leave it till the next day ■■10. The working day at the office is finally over and you decide to take one of your clients out to dinner ... is to draft a press release for the new productlaunch. A: you quickly draft the release and send it to all the mainstream media ■■without speaking to the journalists firstB: you write the ... well in the end, and the client asks you to come up with creative ideas to launch the productA: you tell the client that you can promote this product in all the ■■mainstream media within the next...

Tài liệu The Insider’s Guide to PR: Chapter 8 USEFUL ADDRESSES, COURSES AND WEB LINKS pptx

... web links which shouldfurther help your research into the industry:PROFESSIONAL ASSOCIATIONSPublic Relations Consultants AssociationWillow HouseWillow PlaceVictoriaLondon SW1P 1JHTel: ... andCultural studiesCardiff CF10 3XQTel: 029 2087 4000Web: www.cf.ac.uk/uwc/jomec The Insider’s Guide to PR: Chapter 8Page 21 ... 7020Web: www.ipa.co.ukInstitute of Public Relations The Old Trading House15 Northburgh StreetLondon EC1V 0PRTel: 020 7253 5151Web: www.ipr.org.uk The Market Research Society15 Northburgh StreetLondon...

Tài liệu The Insider’s Guide to PR: Chapter 7 A GLOSSARY OF PR SPEAK doc

... referred to as ‘clipping’.• E-pr: the practice of public relations using the internet instead of, or alongside,traditional media.• Editorial: written materials composed to communicate a brand to the ... variousaudiences identified by the client and consultancy. • Embargo: a warning to the media not to publish a news item until the datespecified on the release (usually appears at top of first page of ... related to issues management.• Cue sheet: briefing notes to help a spokesman prepare for an interview with ajournalist. The cues should cover the issues that are likely to arise in the interviewand...

Tài liệu The Writer'''' s Guide to Prepositions docx

... Dictionary)He took her by the elbow and guided her into the room.“He took her arm to guide her through the Saturdayevening crowds.” (N. Shute, Oxford English Dictionary)I will guide you to the pass, then ... her clothes on the branches of atree. The children hung onto (i.e. focused totally on) the storyteller’s every word.They hung the painting over the ﬁreplace. The Trinity Episcopal Cathedral ... ’93)HATEFUL“Smoking: A custom loathsome to the eye, hateful to the nose, harmful to the brain and dangerous to the lungs,”wrote James I, King of England, in 1604. “Too fewlistened to the “wisest fool...

Tài liệu The Insider’s Guide to PR: Chapter 5 APPLY HERE: HOW TO GET THAT JOB IN PR CONSULTANCY doc

... attracted to accounts held by the firm, or have been impressed by the company’swork and reputation in a particular sector. Contributors to this guide put research at the top of any job hunter’s action ... can afford to overlookan opportunity to recruit the stars of tomorrow.Do your researchDo think carefully about the type of consultancy you would like to work in. You maybe attracted to accounts ... placementsthroughout the year, or summer internships. Be prepared to start at the bottom,prove yourself to be a valuable extra pair of hands, and in return you’ll get an insightinto the industry as...

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