... interacts on the brand’s behalf with any customer. From the smallest local business to sprawling global enter- prises, it’s the end of the art of marketing and the beginning of the new science of marketing. ... has been left out of the dialogue is that most marketers have been off on their own island for years, while the rest of the company (and the economy) has been transformed by the informa- tion ... personal time, of which there’s never enough, to the book. They’ve added content, been there to think through new ideas, advanced their own theories, and helped us to bring it all together. Thanks...