... Philip Small Business Books Business Publications, Inc. 4347 S. Hampton Rd., Suite 210 Dallas TX 75224 Small Business Management Principles. 1985. Sondeno, Stanley R. Successful Small Business ... and prospective owners of small businesses. For general information about the SBA, its policies and assistance programs, contact your nearest SBA office. The Small Business Directory, a listing ... INTRODUCTION One of the greatest needs of managers of small businesses is to understand and develop marketing programs for their products and services. Small Business success is based on the ability to...