... New Perspectives on Regulation New Perspectives on Regulation This work is distributed under a Creative Commons Attribution–Noncommercial– No Derivative Works ... confusion with respect to cross-loan comparisons That is, if consumer confusion results mostly from firm obfuscation, then our proposal will likely help a good deal By contrast, if consumer confusion ... by accounts based on value maximization In particular, the addition of options can complicate (and, thus, “worsen”) the decision outcome while the normative assumption is that added options only...