... Group, 199 9) Buffett and Cunningham, Essays, 193 Benjamin Graham, The Intelligent Investor (1st ed 194 9; 4th rev ed Harper & Row, 197 3), 167 Chapter 11 Benjamin Graham, The Intelligent Investor (1st ... 194 9; 4th rev ed Harper & Row, 197 3), 63 Warren E Buffett and Lawrence A Cunningham, The Essays of Warren Buffett: Lessons for Corporate America (The Cunningham Group, 199 7), 92 93 Benjamin Graham, ... “Amazon.com’s Allure,” Barron’s, November 15, 199 9 Buffett and Cunningham, Essays, 96 97 Notes 251 Graham, Intelligent Investor, 286 10 Buffett and Cunningham, Essays, 99 11 The psychology literature calls...