... in Belgium, love and happiness in Japan; red is associated with luck in China and Denmark, but with bad luck in Nigeria and Germany and reflects ambition and desire in India Some expressions involving ... compared to basic emotions in E MO L EX Therefore, it may be introducing some ambiguous color -emotion associations Finally, we investigate cross-cultural differences in color -emotion associations ... with English, and color preferences This data is useful for investigating variance in annotations for color -emotion -concept associations among workers from different cultural and linguistic backgrounds...