... Service quality: implications for management development Atul Gupta, Injazz ChenArticle information:To cite this document: Atul Gupta, Injazz Chen, (1995)," ;Service quality: implications for management ... collect data for all the three types of services: a fast-food restaurant for pure service, an airline for mixed service, and a long-distance telephone company for quasi-manufacturing service. A ... 35http://dx.doi.org/10.1108/02656719510093538Atul Gupta, Injazz Chen, (1995)," ;Service quality: implications for management development& quot;, International Journal of Quality & Reliability Management, Vol. 12 Iss: 7 pp. 28 - 35http://dx.doi.org/10.1108/02656719510093538Atul...