May I Have Your Attention, Please phần 4 pot
May I Have Your Attention, Please phần 4 pot
... with you? Think about them inthe context of your work. How is your personal brand infused into your professional work? How is it helping you build your business—or is it hindering it? When people ... 55Brand Building Belief II I will build my brand from the inside out, with human qualitiesthat express my values, for maximum influence.Brand Builders1. Who, besides you, is your brand important ... experiences. I ve shared my 74 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch03_56-81.qxd 11/22/ 04 11:02 AM Page 74 Chapter THREEBrand-Stand: Your Platform for SuccessCharacter is like a...
- 24
- 180
- 0
May i have your attention please phần 4 pps
... stories have to do with you? Think about them inthe context of your work. How is your personal brand infused into your professional work? How is it helping you build your business—or is it hindering ... up to their spouse about a76 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch03_56-81.qxd 11/22/ 04 11:02 AM Page 76remembering those painful memories that hurt and twist inside ourminds and ... is to uncover that whichis so valuable it has no right, and does no good, to be covered. Andwhat is the purpose of uncovering something? Isn’t it to hold it,68 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch03_56-81.qxd...
- 25
- 461
- 0
May I Have Your Attention, Please phần 10 pot
... protection, 192–1 94 Brand reconciliation, 88–90Brand relativity:advertising, 142 – 144 alignment, 125–128creativity, 128–132evaluation of, 120–125misfits, 128publicity, 142 – 144 theme song, 140 – 142 truth ... which is206 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch10_196-210.qxd 11/22/ 04 11: 24 AM Page 206 I think one of the keys to building brands based on your truestories is to stop trying ... strategies:goal-setting, 150–1 54 mirror images, 1 54 158storytelling, 149 –150true story, 146 – 149 Politicians, 26–27Ponderosa, 47 Positive imagery, 138Powerful brands, 191–192Pricing strategies, 37–38, 44 ,...
- 24
- 190
- 0
May i have your attention please phần 1 pdf
... May I Have Your Attention, Please? Build a Better Business by Telling Your True StoryChris HilickiJohn Wiley & Sons, Inc.ffirs.qxd 11/30/ 04 9 :49 PM Page iiiForeword I may still be discovering ... me. It might get me into business and createixfbetw.qxd 11/30/ 04 9:50 PM Page ixccc_hilicki_pt1_1-2.qxd 11/22/ 04 10:53 AM Page 2More Praise for May I Have Your Attention, Please? “Give Chris ... youare considering your organization or yourself as an individual, your brand is what people think of you. You might be referring to your brand as your image, your reputation, or the impression you...
- 25
- 406
- 0
May i have your attention please phần 2 doc
... arewired to make their decisions based on long-ingrained habits or price.My father insists that on his senior citizen income it’s all about price,and no brand is going to win his allegiance ... we realize it or not, everyone has a brand. 24 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch02_23-55.qxd 11/22/ 04 11:00 AM Page 24 22 MAY I HAVE YOUR ATTENTION, PLEASE? Brand Builders1. Do ... political pundits reviewing the speeches givenby the 20 04 presidential candidates’ wives, Laura Bush and Teresa Heinz26 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch02_23-55.qxd 11/22/ 04 11:00...
- 25
- 331
- 0
May i have your attention please phần 3 doc
... reportedly in discussionsabout the possibility of another big-screen feature film. Despite all ofhis unquestionable success in television, comedy, and publishing, he 40 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch02_23-55.qxd ... forward. Which way are you going?Building brand identities on a foundation of authentic experi-36 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch02_23-55.qxd 11/22/ 04 11:00 AM Page 36the rise. ... almost $1 billion last year in 44 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch02_23-55.qxd 11/22/ 04 11:00 AM Page 44 Chapter THREEBrand-Stand: Your Platform for SuccessCharacter is like a tree...
- 25
- 339
- 0
May i have your attention please phần 5 ppsx
... world is so full of brands that it is brand-saturated. It is like adripping wet paper towel, soaked and drenched, but still sitting on96 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch 04_ 82-102.qxd ... aboutanything that involved the military. It’s quite possible that they re-acted to the United States’ brand with suspicion, fear, or even hatred.100 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch 04_ 82-102.qxd ... organizations on actual expe- 94 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch 04_ 82-102.qxd 11/22/ 04 11:08 AM Page 94 ney isn’t only a twentieth-century legend but his name is shorthandfor rich...
- 25
- 284
- 0
May i have your attention please phần 6 ppt
... heardeverywhere.Don’t hide your brand. Humility and visibility can coexist.Dalmatian Press snuck up on its competition by quietly buildingand improving its product line until we appeared in the market ... like them. They should tell them to1 24 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch06_120- 145 .qxd 11/22/ 04 11:15 AM Page 1 24 that is going to set them apart is personality. And personality ... professionals. She started her110 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch05_105-119.qxd 11/22/ 04 11:12 AM Page 110come out in dreams, in Freudian slips, in joke telling, or in ramblingconfessions...
- 25
- 264
- 0
May i have your attention please phần 7 ppsx
... heard?Advertising versus PublicityAdvertising is different than publicity and visibility. Publicity exposes your brand with visibility, and advertising promotes your brand. Thegoal of all three ... tell a little about their center tofamiliarize each other with their challenges and opportunities. As you 148 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch07_ 146 -159.qxd 11/22/ 04 11:17 AM ... doesit feel right because I love billboards, but it is a natural outgrowth ofmy creative abilities in the publishing industry. When I was a littlegirl, my favorite sitcom was Bewitched. I still...
- 25
- 316
- 0
May i have your attention please phần 8 doc
... identifyingthrough visualization—imagining and believing a set of behaviorsand actions that get you the results you want.180 MAY I HAVE YOUR ATTENTION, PLEASE? Brand Building Belief VIII I will ... rela-tionship with your business associates, your friends, and yourself.1 64 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch08_160-181.qxd 11/22/ 04 11:20 AM Page 1 64 I knew that if it was ... grandchildren.This is really about improving our company performance by knowinghow to connect with people and instituting a feeling of inclusion.168 MAY I HAVE YOUR ATTENTION, PLEASE? ccc_hilicki_ch08_160-181.qxd...
- 25
- 261
- 0
Từ khóa: Nghiên cứu tổ chức chạy tàu hàng cố định theo thời gian trên đường sắt việt namGiáo án Sinh học 11 bài 13: Thực hành phát hiện diệp lục và carôtenôitGiáo án Sinh học 11 bài 13: Thực hành phát hiện diệp lục và carôtenôitGiáo án Sinh học 11 bài 13: Thực hành phát hiện diệp lục và carôtenôitĐỒ ÁN NGHIÊN CỨU CÔNG NGHỆ KẾT NỐI VÔ TUYẾN CỰ LY XA, CÔNG SUẤT THẤP LPWANPhối hợp giữa phòng văn hóa và thông tin với phòng giáo dục và đào tạo trong việc tuyên truyền, giáo dục, vận động xây dựng nông thôn mới huyện thanh thủy, tỉnh phú thọPhát triển mạng lưới kinh doanh nước sạch tại công ty TNHH một thành viên kinh doanh nước sạch quảng ninhPhát hiện xâm nhập dựa trên thuật toán k meansNghiên cứu tổng hợp các oxit hỗn hợp kích thƣớc nanomet ce 0 75 zr0 25o2 , ce 0 5 zr0 5o2 và khảo sát hoạt tính quang xúc tác của chúngNghiên cứu khả năng đo năng lượng điện bằng hệ thu thập dữ liệu 16 kênh DEWE 5000Thiết kế và chế tạo mô hình biến tần (inverter) cho máy điều hòa không khíKiểm sát việc giải quyết tố giác, tin báo về tội phạm và kiến nghị khởi tố theo pháp luật tố tụng hình sự Việt Nam từ thực tiễn tỉnh Bình Định (Luận văn thạc sĩ)BT Tieng anh 6 UNIT 2Giáo án Sinh học 11 bài 15: Tiêu hóa ở động vậtGiáo án Sinh học 11 bài 15: Tiêu hóa ở động vậtNguyên tắc phân hóa trách nhiệm hình sự đối với người dưới 18 tuổi phạm tội trong pháp luật hình sự Việt Nam (Luận văn thạc sĩ)Giáo án Sinh học 11 bài 14: Thực hành phát hiện hô hấp ở thực vậtGiáo án Sinh học 11 bài 14: Thực hành phát hiện hô hấp ở thực vậtHIỆU QUẢ CỦA MÔ HÌNH XỬ LÝ BÙN HOẠT TÍNH BẰNG KIỀMTÁI CHẾ NHỰA VÀ QUẢN LÝ CHẤT THẢI Ở HOA KỲ