... you’ll need to do someresearch to start. Head to Twier and search for your brand name, your competors’ names, your keywords,industry, etc. Decide if there’s enough conversaon to warrant engagement. ... community on that topic? Go to Yahoo Answers and see if peopleare asking or answering quesons. If your community is Internet-literate, they’re talking somewhere. You don’thave to invent the neighborhood, ... etc. Decide if there’s enough conversaon to warrant engagement. Head to Facebook and see if thereare any Fan pages dedicated to your company or industry. If there aren’t, are there a lot of people...