A Revolution in Creative Business Strategy Bob Schmetterer docx
A Revolution in Creative Business Strategy Bob Schmetterer docx
... CAPABLE OF CARRYING A STRATEGY THAT’S INTERESTINGAND RELEVANT AND MEMORABLE TO PEOPLE.Leaping the gap in that systematic way is what great creative thinking is all about. It is what separates ... airtime, and media attention. Morethan any ad campaign.Building a city landmark instead of creating a bunch of ads andputting together a media buy? That is creative business thinking at a higher ... and over again: What business was I in? Specifically,was I in the business of selling parts to car dealers, or was I in the business of discovering what car owners wanted and, whatever it was,2TALES...
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Leap! a revolution in creative business (2003)
... restructuring a market and creating competitive advantage?”11Branson’s creative leap was not just to start a new airline. That would be linear think-ing, from A to B. The leap from the record business ... creativity is really that—and that what was happen-ing in London and Paris and Brazil was a whole lot more excitingthan what was happening in New York. It was exciting to work withinternational ... Why? Because we areagainst mistakes, we are against failure, and it is hard to have creativ-ity and innovation without mistakes and failure.NO GUTS, NO GLORYMorita did not always win. Think...
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Revolution in creative business strategy docx
... Understand that passion is the starting point of allgreat creative ideas. If you are looking to make your mark by creatingsomething new, make sure you are in a field that totally fascinates andcaptivates ... and business are as unnatural a combination as business and “ideas.” I can understand that. Most often, business thinking is basedonly in numbers, research, analysis, and logic. These are ... left-brain and right-brain interests. Part of me was at-tracted to a creative, aesthetic way of life—to music and art and fash-ion and design and writing. And another, seemingly equal partcraved...
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Three Dimensional Integration and Modeling A Revolution in RF and Wireless Packaging by Jong Hoon Lee Emmanuil Manos M Tentzeris and Constantine A Balanis_3 ppt
... resistance and reactance of the inkjet-printed RFID tag.THREE-DIMENSIONAL PACKAGING IN MULTILAYER ORGANIC SUBSTRATES 23As a benchmark of this approach, an inductively coupled feeding RFID tag ... somelayers for the chip c avity while leaving other layers solid to create a sealed cavity after lamination. Allthe layers including the base substrate had laser cut alignment holes in the same ... The packaging layer is broughtdown and taped into hard contact and measured. (Case 3) A top metal press plate and a 15 lbwt are puton top of the packaging layer (15 psi) to simulate bonding pressure....
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Three Dimensional Integration and Modeling A Revolution in RF and Wireless Packaging by Jong Hoon Lee Emmanuil Manos M Tentzeris and Constantine A Balanis_4 docx
... 3rd, and 5th resonator: M3) so that the spacing betweenadjacent resonators and the overlap between the feeding lines and the resonators work as the mainparameters of the filter design to achieve ... (Lover). A largerLoverresults in a stronger input/output coupling and smaller Qext. Then, the required kijis obtainedagainst the variation of distance [dij in Fig. 4.7 (a) ] for a fixed Qextat ... (Qext)based on a simple graphical approach as described in [63]. Feeding lines and slotted patch resonatorswere alternately positioned on different metal layers (feeding lines, 2nd resonator: M2;...
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Three Dimensional Integration and Modeling A Revolution in RF and Wireless Packaging by Jong Hoon Lee Emmanuil Manos M Tentzeris and Constantine A Balanis_5 docx
... presented cavity resonatorsare based on the theory of rectangular cavity resonators [62], built utilizing conducting planes ashoriz ontal walls and via fences as sidewalls, as shown in Fig. 5.1. ... energy magnetically from the microstrip lines into the cavity.For a preliminary testing of the vertical intercoupling of three-pole cavity bandpass filter, the inputand output feedlines are placed ... the minimum and maximum of the fabrica-tion tolerances. Then, the final values that match the desired frequency response can be determined.To allow the wafer characteriz ation using coplanar probes,...
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Three Dimensional Integration and Modeling A Revolution in RF and Wireless Packaging by Jong Hoon Lee Emmanuil Manos M Tentzeris and Constantine A Balanis_7 ppt
... (rectangular and cross-shaped) are considered as the intercoupling structure in thisstudy. In the past, mode matching methods [70] and scattering matrix approaches [76] have beenused to anal ... rectangular slots on the top ground plane, M2,of the cavity 1. Twoidentical dual-mode cavity resonators [cavity 1 and cavity 2 in Fig. 5.22 (a) ] are vertically stacked andcoupled through an intercoupling ... measurement, the reference planes were placed atthe end of the probing pads, and the capacitance and inductance effects of the probing pads werede-embedded by use of “Wincal” software so that...
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Three Dimensional Integration and Modeling A Revolution in RF and Wireless Packaging by Jong Hoon Lee Emmanuil Manos M Tentzeris and Constantine A Balanis_8 ppt
... the fringing field along the inner edge of the soft surface ring. This fringing field along with thefringing field at the radiating edges of the patch antenna forms an antenna array in the E-plane. ... for the antenna withoutthe soft surface.6.2 HIGH-GAIN PATCH ANTENNA USING A COMBINATIONOF A SOFT-SURFACE STRUCTURE AND A STACKED CAVITYThe advanced technique of the artificial soft surface consisting ... Theformed array acts as a broadside array with minimum radiation in the x-y plane when the distancebetween the inner edge of the soft surface ring and its nearby radiating edge of the patch is...
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Three Dimensional Integration and Modeling A Revolution in RF and Wireless Packaging by Jong Hoon Lee Emmanuil Manos M Tentzeris and Constantine A Balanis_10 pot
... J. Laskar, J. Papapolymerou, S. Pinel, V. Palazzari, R. Li, G. DeJean,N. Papageorgiou, D. Thompson, R. Bairavasubramanian, S. Sarkar, and J. -H. Lee, “3-D-integrated RFand millimeter-wave functions ... Ohata, T. Inoue, M. Funabashi, A. Inoue, Y. Takimoto, T. Kuwabara, S. Shi-nozaki, K. Maruhashi, K. Hosaya, and H. Nagai, “Sixty-GHz-Band Ultra-MiniatureMonolithic T/R Modules for Multimedia ... Obatoyinbo, M. F. Davis, J. Laksar, and R. Tummala, “Development of planarantennas in multi-layer package for RF-system-on-package applications,” in Proc. 2001IEEEEPEP Topical Meeting, Boston, MA,...
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Three-Dimensional Integration and Modeling: A Revolution in RF andWireless Packaging docx
... machinedbase layer beforeand after the MMICand parallelplate capacitor were mounted with an inorganic silver paste and wire bonded to the feed lines.The superstrate packaging layers were machinedwith ... impossible to increasethe antenna gain for a single antenna, it is more desirable to increase the directivity by employing anantenna array. For a fixed antenna aperture size, A, the directivity ... withthe inkjet-printingtechnology that could function as a technology for much simpler and faster fabrication on /in paper.Most available commercial RFID tags are passive, and the antenna translates...
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