... wants to open a dress shop, and she has allowed me to use her plans and thought processes as an example of a complete and well-prepared business plan for a retail store. You’ll find parts of ... 3 .How to make customers and employees think the business is special 4 .How to know what the customers want—today and, more important in the clothing business, to keep half -a- step ahead ... willing to pay the price required to be successful as a small businessperson. If you are still eager to have a business, you have said, “Yes, I am willing to make short-term sacrifices to achieve...