Contemporary Research in E-Marketing Volume 2 by Sandeep Krishnamurthy 4 docx

... $8,765.50 3 42 1 .31 Blue Book Value $5,775 $21 ,175 $ 12, 091.83 3 946 .19 Price Ratio 48 .2% 96 .2% 72. 1% 0.11 Year 19 92 2003 1998.75 2. 48 Buyer’s Feedback Rating 0 47 5 17.83 51. 92 Seller’s ... have(All figures are in Lacs of rupees.)Table 1. Financial performance of Naukri.com (1999 20 03) 1999 20 00 20 01 20 02 2003 Revenue 21 . 14 37. 64 96 .44 379.00 ... the relationships examined in this research. ReferencesAutoByTel. (20 04) . Retrieved August 15, 20 04, from www.autobytel.comAutoTrader. (20 04) . Retrieved August15, 20 04, from www.autotrader.comBa,...

... D., & Davis, J. (20 02) . Interactivepsychographics: Cross-selling in the banking industry. Journal of Adver-tising Research, 42 ( 2), 7 22 .Petty, R. D. (20 00). Marketing without consent: ... dataaugmentation and prediction. International Journal of Research in Marketing, 20 (1), 45 –65. 94 PorterCopyright © 20 06, Idea Group Inc. Copying or distributing in print or electronic forms without ... & Marketing,19(Spring), 42 53.Powell, T. (20 02) . P3P plan. Network World, 19(39), 41 – 42 . Raghu, T. S., Kannan, P. K., Rao, H. R., & Whinston, A. B. (20 01). Dynamicprofiling of consumers...

... strategic guide to aid in engaging, retaining, transacting, andsustaining new customers every day.ReferencesAaker, D. A. (20 02) . The Internet as integrator: Fast brand building in slowgrowth market. ... L. (20 00). The 11 immutable laws of Internet branding. NewYork: HarperCollins.Roberts, M. L. (20 03). Internet marketing: Integrating online and offlinestrategies. New York: McGraw-Hill Irwin.Sealy, ... Electronic Markets, 13(3), 30 40 .Nemes, J. (20 00). Domain names have brand impact. B to B Chicago, 85( 12) , 20 22 .Nielsen-NetRatings. (20 03, February 20 ). Global Internet population grows anaverage...

... AndreiniCopyright © 20 06, Idea Group Inc. Copying or distributing in print or electronic forms without writtenpermission of Idea Group Inc. is prohibited.The Impact of Internet onMarketing Research Marketing ... disproved by the real behavior of thecustomer at the point of sale. Research carried out directly at the point of sale,196 AndreiniCopyright © 20 06, Idea Group Inc. Copying or distributing in print ... strategies,mainly in terms of the following:• Timeliness: as well as the cost advantages that companies have gained withsavings in printing of catalogs and price lists, on the Internet they may varyin...

... countriesArgentina378 12. 8177500.0003000.000333880.00096 .2 Australia19 546 .7 92 10050.0008600.00060310060.000100.0Belgium1 027 4. 595 47 69.0009 74. 4 94 61 28 07.00098.0Brazil176 029 .56017039.000 44 00.0005011 940 .00083.3Canada319 02. 26818500.000 42 0 7.000760 144 40.00097.0Chile1 549 8.930 26 03.000 944 .22 571750.00095 .2 Czech Rep.1 025 6.7603869.000 43 46.0003001100.00099.9Denmark5368.8 54 4785.000 144 4.01613 29 30.000100.0Estonia 141 5.681501.691711.00038 540 .000100.0Finland5183. 545 28 61.000 21 62. 5 74 23 22 70.000100.0Germany8 325 1.85150900.00055300.000 20 0 28 640 .00099.0Greece10 645 . 343 543 1.000937.700 27 1330.00097.0Hong ... Rep.1 025 6.7603869.000 43 46.0003001100.00099.9Denmark5368.8 54 4785.000 144 4.01613 29 30.000100.0Estonia 141 5.681501.691711.00038 540 .000100.0Finland5183. 545 28 61.000 21 62. 5 74 23 22 70.000100.0Germany8 325 1.85150900.00055300.000 20 0 28 640 .00099.0Greece10 645 . 343 543 1.000937.700 27 1330.00097.0Hong ... Kong7303.3 34 3839.0003700.000173930.000 92. 2Iceland 27 9.3 84 168.00065. 746 7168.00099.9Italy57715. 625 25 000.000 20 500.000931 925 0.00098.0Japan 126 9 74. 628 60381.00063880.00073 47 080.00099.0Kenya31138.735310.000 540 .00065 25 0.00078.1Liechtenstein 32. 8 42 20.000- 44 -100.0Lithuania3601.13811 42 . 000500.000 32 341 .00098.0Luxembourg 44 8.5693 14. 700 21 5. 741 8100.000100.0Mexico10 340 0.165 123 32. 000 20 20.000513 42 0 .00089.6Netherlands16067.7 54 91 32. 40 0 40 81.891 52 8700.00099.0New Zealand3908.0371 920 .000 22 00.000361780.00099.0Norway 4 525 .116 27 35.000 20 80 .40 813 24 50.000100.0Poland38 625 .47 88070.0001780.000193500.00099.0Portugal100 84 . 24 55300.00030 74. 1 94 16 20 00.00087 .4 Romania 22 317.7303777.000 645 .50038800.00097.0Russia 144 978.57330000.000 25 00.00035 920 0.00098.0Serbia...

... countries (NielsenNetratings, 20 01)1st quarter 20 01, US: April/May 20 0150% 42 % 39%58% 49 % 22 %35% 46 %58% 46 % 34% 56%51%53%56%57% 20 %61% 43 %50%53%0%10% 20 %30% 40 %50%60%70%80%90%100%AustraliaAustriaB ... -1.56 4 21 .78 -4. 37 9.17 12. 24 -0.16 5 25 . 64 -6.38 8.68 11.50 -0.03 6 15.55 - 12. 88 21 .33 12. 59 -2. 31 300 MadlbergerCopyright © 20 06, Idea Group Inc. Copying or distributing in print or electronic ... 28 .0% Playing/downloading games and music 42 . 0% 2) 19.0%3) Application of Internet-Based Marketing Instruments 29 7Copyright © 20 06, Idea Group Inc. Copying or distributing in print or electronic...

... distribution in the age of electroniccommerce. Industrial Marketing Management, 2, 95–1 02. The E-Mode of Brand Positioning 313Copyright © 20 06, Idea Group Inc. Copying or distributing in print or ... previously invested in establishing and keeping a businessrelationship alive (Jones et al., 20 02) .Papers regarding switching barriers coming from marketing or economicsmention switching costs ... variables/551.htm #2 Zimmerman, J. (20 00). Marketing on the Internet (4 th ed.). Gulf Breeze, FL:Maximum Press.3 04 KumarCopyright © 20 06, Idea Group Inc. Copying or distributing in print or electronic...

... switching costs andrepurchase intentions were significant (phi’s range from 0 .21 to 0.57; seeLocked In By Services 329 Copyright © 20 06, Idea Group Inc. Copying or distributing in print or ... Perception of investments and costs already incurred in establishing and maintaining a business relationship International Approaches to the Protection of Online Privacy 347 Copyright © 20 06, Idea ... 136– 141 .Crosby, L. A., & Nancy, J. S. (1987). Effects of relationship marketing onsatisfaction, retention, and prices in the insurance industry. Journal ofMarketing Research, 24 , 40 4 41 1.Del...