... each of the proposed activities support the overall strategy? -Do they clearly offer the benefits soughtby the target audience? - Do they lower or remove key barriers?➤ Have the activities ... developed withouttheir participation, local program staff cannot plan effectively, nor can they integrate the media into their program plan. At the same time, the decision making for the creative ... Confirm the available budget and otherneeded resources for the program. ➤ Review the rationale behind the selectionof the target audience, desired behavior,and behavioral goal. ➤ Review the...