... objectives and make day-to-day adjustments as the situation demands.Or think of business strategy and business tactics as a jigsaw puzzle: the straightpiecesattheedgesealthefateoftheinsidepiecesbyformingaboundarybeyondwhich ... immense as the business grows, althoughgiven the rate of market change, the powerlessness of the small business and the lack of high-level management resources to implement plans, it is understandablethat ... base future business strategy. This requires a careful review of the business, the objective of which is to establish the rationale for business strategy and identify which areas of the business...