... a Site from ScratchI started the interview asking Vitaly about the f irst year that he and Sven f ounded Smashing Magazine, and what their hopes and dreams were f or the site. and what their ... Magazine, and Joshua Topolskyof The Verge.Writing is such a personal, private thing. On the otherhand, the act of blogging is such a public and transparent thing. When you put the two together, ... in the middle of the desert. And, you know, the reaction to that was huge. People really got it, and the video was really intense.That was the first week we launched I think, and when I saw the...