Tài liệu Interactive Food & Beverage Marketing: Targeting Children and Youth in the Digital Age doc

... Setting the StageProbing the Digital GenerationB Interactive Food & Beverage Marketing: Targeting Children and Youth in the Digital Age byJeff ChesterCenter for Digital Democracy&Kathryn ... &Gamble.8825 Interactive Food & Beverage Marketing | Setting the StageRedefining Marketing in the 21st CenturyW“Engagement” The concept of “engagement” is at the heart of many digital marketing ... and youth. ” Most of these child-oriented food and beverage products are “high in total calories, sugar, or fat and low in nutrients.”4817 Interactive Food & Beverage Marketing | Setting the...

Tài liệu Murray N. Rothbard - History Of Money And Banking In The United States (pdf) pptx

... mines in Georgia and North Carolina. The Jackson administration finally succeeded in getting Congress todo so in 1835 when it set up branch mints to coin gold in NorthCarolina and Georgia, and ... small-denomination bank notes ($20 and under) and substitute gold and silver coins for them. They rea-soned that the average American largely used these coins, and they were the ones bilked by inflated ... and gold coins, and they flourished in circula-tion until the 1850s.88, 89A third plank in the Jacksonian coinage platform was toestablish branch U.S. mints so as to coin the gold found in newly...

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Tài liệu Possible influences of air pollution, dust- and sandstorms on the Indian monsoon doc

... Plateau and cooling near the surface and the lower troposphere in the lowlands of the Indo-Gangetic Plain and central India. Enhanced rising motion is found over the southern slopes of the Tibetan ... The high aerosol region in northern India in June and July actually overlaps with the rain area, indicating the possibility that aerosols may interact with clouds and rain in this area and ... is mediated by the heating/cooling of the land surface over India, induced by the reduction in precipitation and cloudiness accompanying increased aerosol loading in May. These new results...

Tài liệu Air pollution removal by urban trees and shrubs in the United States pptx

... velocity (Vd; in m s-') and the pollutant concentra- tion (C; in gm-3) (F= VdO. Deposition velocity was calculated as the inverse of the sum of the aerodynamic (R,), quasi-laminar boundary ... (Hosker and Lindberg, 1982). Mesophyll resistance was set to 100sm-' for NO2 to account for the difference between transport of water and NO2 in the leaf interior, and to bring the computed ... hourly values using the EPA's PCRAMMIT program (US EPA, 1995). Minimum boundary-layer heights were set to 150 m during the night and 250m during the day based on estimated minimum boundary-layer...

Tài liệu Báo cáo khoa học: Domain deletions and substitutions in the modular protein evolution doc

... combinations are the P-loopnucleotide triphosphate hydrolase domain, the epider-mal growth factor (EGF) domain, the SH3 domain, the P-kinase domain and the domains involved in the blood clotting ... domain deletions are more com-mon at either of the protein termini, and that theiroccurrence is slightly higher at one of the termini,depending on the number of domains in the protein and the ... to the case when the terminal domain is com-pletely deleted, and 100 to the average length of the terminal domain in the whole cluster. Furthermore,we reﬁned these results by counting only the...

Interactive Food and Beverage Marketing: Targeting Adolescents in the Digital Age pdf

... KC. Interactive Food & Beverage Marketing: Targeting Children and Youth in the Digital Age. Berkeley Media StudiesGroup. May 2007 [Online]. Available at: http://www.digitalads.org/documents/digiMarketingFull.pdf. ... KC. Interactive Food & Beverage Marketing: Targeting Children and Youth in the Digital Age. An Update. Berke-ley Media Studies Group. July 21–22, 2008 [Online]. Available at:http://digitalads.org/documents/NPLAN _digital_ mktg_memo.pdf.Accessed ... have enabled the adver-tising industry to further reﬁne both the concept of engage-ment and the mechanisms for measuring it [113,114]. Food and beverage brands, and their advertising agencies,are...

Food and Beverage Marketing to Children and Adolescents: What Changes are Needed to Promote Healthy Eating Habits? ppt

... interest. Although the marketing of food and beverage products on the Internet and through other digital media is increasing rapidly, television remains the dominant medium for targeting children ... 2008.Institute of Medicine, Committee on Food Marketing and the Diets of Children and Youth, Food and Nutrition Board, et al. Food Marketing to Children and Youth: Threat or Opportunity? Washington, ... to food and beverage marketing reduce childhood and adolescent obesity? The majority of research relating to whether food and beverage marketing affects the dietary habits of youth has examined...

Tài liệu Bài giảng môn Marketing - chương 5 Lựa chọn thị trường mục tiêu docx

... 3CompanyMarketing Mix 1CompanyMarketing Mix 1CompanyMarketing Mix 2CompanyMarketing Mix 2CompanyMarketing Mix 3CompanyMarketing Mix 3Chiến lược đơn khúc/tập trung (Single Segmentation/Concentrated ... marketing không phân biệt (Undifferentiated marketing)CompanyMarketingMixCompanyMarketingMixMarketMarketChiến lược đa khúc/ phân biệt( Multiple Segmentation/Differentiated marketing)Segment ... trung (Single Segmentation/Concentrated Marketing)Segment 1Segment 1Segment 2Segment 2Segment 3Segment 3CompanyMarketingMixCompanyMarketingMixĐịnh vị trong thị trườngLà việc đưa...

Food Advertising and Marketing Directed at Children and Adolescents in the US pot

... MeasuresM&M's® The M&M's Brand Chocolate Candies Counting Board Book; The M&M's Brand Counting Book; More M&M's Brand Chocolate Candies Math; The M&M's ... regulationsrelated to food advertising to children. In the US, there are currently few policies or standards for food advertising and marketing aimed at children. The advertising industry maintains self-regulatory ... Parade Book; The M&M's Halloween Treat Book; The M&M's Brand Valentine Book; The M&M's Thanksgiving Feast; The M&M's Christmas Gift BookKellogg's® Froot...

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Tài liệu Michael Hutchison & Kathleen Mcdill - Determinants, Costs, And Duration Of Bank Sector DistressPdf doc

... the banking crisis, the first year of the onset of the crisis, during the banking crisis, and after the crisis. The number in parenthesisbelow the mean value is the standard deviation of the variable. ... in 1992. The estimated probability thendeclines, returning to below the 5 percent level again by 1996. These results indicate that the model does quite well in predicting the occurrence of the ... significant and negative. The longer the banking crisiscontinues, the greater is the output cost. The point estimates in Table 5 indicate that eachadditional year that the banking crisis continues...

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