... The Insider’s Guide to PR: Chapter ARE YOU CUT OUT TO BE A PR CONSULTANT? Imagine you re working in a PR consultancy Dothe following light-hearted quiz to determine whether you have the ... straight to the next chapter Mostly C – You lack creativity and writing skills You don’t see the importance of news and you don’t have the skill to change the negative into the positive You re afraid ... all the mainstream media without speaking to the journalists first s B: you write the release with a targeted audience in mind and think of ways to sell in your story to that media s C: you decide...
... workers inthe meatpacking industry With The Jungle, Sinclair wanted to inspire his readers; instead he nauseated them “There would be meat that had tumbled on the floor, inthe dirt and sawdust, where ... remedies are embraced inthe developed world, they’re often rejected inthe countries where they originated In mainland China, for example, where both traditional and modern therapies are available, ... made inside the body; they’re available only in foods or supplements So the question isn’t Do people need vitamins?” They The real questions are “How much they need?” and Do they get enough in...
... lowering the heat, setting the burglar alarm, checking on children and pets, locking the doors and windows, and parking packed bags and briefcases by the door so we won’t forget them inthe morning ... your burger, or after, or in alternating bites? (and didn’t their smell inspire you to order them inthe first place?) And, like me, you not even think about these rituals when you re doing them? ... It’s one or the other) At the reception, you join the throng in tossing rice at the newlyweds, and drink a champagne toast to their health and marriage Doyou really believe that knocking back a...
... that if a window in a building is broken and is left unrepaired, all the rest of the windows will soon be broken This is as true in nice neighborhoods as in rundown ones," they wrote The idea was ... crime wave included the so-called crack wars, the violent competition between drug dealers inthe rise of crack cocaine FAITH LAPIDUS: Inthe nineteen nineties, the mayor of New York, Rudolph Giuliani, ... serious crimes BOB DOUGHTY: Another change in policing that began in New York inthe nineteen nineties is greater use of information technology CompStat is a name for the idea of using computers to...
... or the interesting bits If you re trying to write your site’s “about” page, you don’t need to start of f describing when and whereyou were born, unless it’s relevant to your business or why you ... writing! Tags: copywriting, how to write f or the web, online writing, search engine optimization, SEO, web writing, website copywriting, website writing, writing, writing f or the web, writing ... destination f or inf ormation is the Web, content – and being able to produce it – is becoming more important, no matter what your industry And if you re a small business, having a website with inf...
... Engineering in providing services to the government, the public, and the scientific and engineering communities The Council is administered jointly by both Academies and the Institute of Medicine ... not only the right thing to [but also] the smart thing to do. ” THE RIGHT THING TO DO, THE SMART THING TO DOThe Necessity of Sustained Efforts Lee Bollinger, president of the University of Michigan, ... providers; the quality of communication between minority patients and providers; and the quality of training in health professions training settings as a result of increasing diversity in these settings...
... WINDOWS T he parent window is the area whereyou edit your program by either typing in code or editing forms When you run your program, the changes you make inthe parent window will appear The ... Page 27 EXPLORING THE C# INTERFACE If you not see the Properties window inthe parent window, you can open it in one of three ways: you can click the folder inthe Solution Explorer window, click ... and the Multiple Document Interface mode The Tabs on Documents mode presents document windows in tabbed panes within the parent window When you click a different tab at the top of the window, the...
... within the first days in another [8] The timing of surfactant use was not stated inthe remaining two trials [11] Patients with milder degrees of hypoxia (oxygenation index 5–7) were enrolled in ... cons of using surfactant in each individual patient to decide whether the surfactant benefits outweigh the financial implications and risks in that particular patient Competing interests The author ... studies are required in these patient groups Another issue is the optimum dosage and the timing of surfactant treatment Surfactant was used within the first 24–48 hours of intubation in three trials...
... cooker inthe kitchen? ~ Yes, there is/ No, there isn’t Are there + any + noun (plural)? Yes, there are / No, there aren’t E.g.: Are there any plants in your living room? ~ Yes, there are / No, there ... near inside Look at the picture of Helen’s living room The television is…… the cupboard The coffee table is…… the sofa There are some magazines…… .the table The television is…… the stereo There ... (plural) + are there …? There are … What is/ are there… ? Ex: How many chairs are there in your room? There are What is there on the table? There is a pen Work in Groups Describe Helen’s living room...
... a shadow of a doubt ser chegado em/ser ligado em alguma coisa - to be into something ser macaco velho em alguma coisa - to be an old hand at something ser um pé no saco - to be a pain inthe neck/ass ... on the house por debaixo pano - under the table pôr o pé na estrada - to hit the road pôr os toques finais em - to put the finishing touches on pôr tudo a perder - to blow it pôr um ponto final ... mais mais - the more the more quanto mais menos - the more the less quanto menos menos - the less the less quanto menos mais - the less the more quase nunca - once in a blue moon...
... Laura lives in Green Street She lives in a detached house It is a three-storeyed building There are four rooms there Their kitchen is large and comfortable Laura helps her mother with the meals ... F T T cook meals with my mother – It is a kitchen father works - It is a study have meals with our friends – It is a dining-room watch TV, talk, read – It is a sitting-room parents sleep – It...
... KEY: Fill inthe words or phrases from ex.1: My dad works as a doctor at the hospital My mom works with children at school Sam works for a city newspaper We work in Washington Pam works inthe bank ... work with the teenagers Tim works for a big company Polly works for herself in her own company Nick works as a waiter inthe restaurant 10 Bill and Jim work in London 11 Paul works in an office ... works with adults at the courses 13 He works as a designer in this firm 14 I work as an engineer here 15 Kate works with unemployed people 16 Helen works as a singer 17 They work for charity...
... W: How you want the beef: rare, medium, or well-done? C: Well-done, please W: Sure Anything to drink? C: Doyou have coffee or tea? I'd like decaf W: Yes, we have both Which one would you like, ... would you like the steak – rare, medium, well-done? K: Well – done, please W: Would you like anything to drink? K: Yes, a cup of tea with lemon and strawberry ice-cream, please W: OK, thank you ... refreshing At the street stall What have the friends chosen? B: Look! There are a lot of tasty things at this stall I’m really very hungry What will you take? T: I like smoked fish and chips And you? ...
... defending local populations and exist solely to profit from mining.128 As long as certain FARDC commanders continue to profit from mining, it will not be in their interest to end the conflict in ... communities into submitting to the militarized occupation of their lands so that armed group can sustain themselves by reaping the benefits of the DRC’s abundant and lucrative mineral wealth found inthe ... the global public Canada, as the largest non-African investor inthe DRC's mining industry and global leader in mineral exploration, has a wealth of knowledge about the mineral geography of the...
... provided other reasons for wanting to work in a rural area, including professional support, coastal location, happiness, owning a farm, loving the bush and wanting to live there, financial incentives ... said they would work inthe Northern Territory or the Kimberly region of Western Australia (WA) On the other hand, just 4% of students were willing to work inthe south-eastern corner of WA Within ... nursing and allied health students use in determining whether to practise in a rural, remote or urban setting The survey questions students in detail on many aspects of their lives, and because the...