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978-0-521-70269-0 - ProfessionalEnglishinUse Marketing
Cate Farrall and Marianne Lindsley
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2 3Professional EnglishinUse Marketing
8.1
Match the types of research in the box with ... Press
978-0-521-70269-0 - ProfessionalEnglishinUse Marketing
Cate Farrall and Marianne Lindsley
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24 ProfessionalEnglishinUse Marketing
A
9
Describing survey results
There ... Marianne Lindsley
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... continuous:
I/he/she/it was playing/doing/working etc.
we/you/they were playing/doing/working etc.
B. We use the past continuous to say that somebody was in the middle of doing something ... is still raining.
How long has it been raining?
It has been raining for two hours.
We often use the present perfect continuous in this way, especially with how long, for and since The
activity ... clauses
91 Relative clauses (1)-clauses with who/that/which
92 Relative clauses (2)-clauses with or without who/that/which
93 Relative clauses (3)-whose/whom/where
94 Relative clauses...
... stopped doing some things and started doing other things:
He stopped studying hard/going to bed early/running three miles e3very morning
He started smoking/going out in the evening/spending a lot ... I/he/she/it was playing/doing/working etc.
we/you/they were playing/doing/working etc.
B. We use the past continuous to say that somebody was in the middle of doing something at a certain time.
The ... car. (think) Would you be interested in buying it? Am thinking
10. I you should sell your w
car. (think) You it very often. (not /use) think, don’t use
11. I used to drink a lot of coffee but...
... mountain.
4 High in the sky an eagle soared effortlessly enjoying the
sunshine.
C Defining and non-defining relative clauses
Bearing in mind that a phrase in parenthesis can be
omitted without ... connecting words in bold in the
boxed parts of the story {beginning with 'so 1 did use to
complain’). What is the difference between the
connecting words in the forma! speech and those in ... rate (1, 3) (INF)
By the waij (1, 3) (INF)
Incidentally (1. 3)
Now fo r . , ,
Regarding. . .
Speaking o f . . .
Talking abo u t, . . (INF)
That brings me on
to (F)
That reminds me (INF)
To turn...
... conventional marketing system.
b. power-based marketing system.
c. horizontal marketing system.
d. vertical marketing system.
107. One common misuse of marketing research findings in contemporary business ... philosophy holding that a company's marketing should support the
best long-run performance of the marketing system.
a. Enlightened marketing
b. Myopic marketing
c. Fundamental marketing
d. Conceptual ... rebuy
d. indirect rebuy
75. All of the following are ways that marketing plays a key role in the company's strategic
planning EXCEPT:
a. marketing provides a guiding philosophy.
b. marketing...