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A study to indicate the importance of consumer based-brand equity on consumer perception of brand (a case study of fast food restaurants).pdf

A study to indicate the importance of consumer based-brand equity on consumer perception of brand (a case study of fast food restaurants).pdf

Quản trị kinh doanh

... example of a study which offered a good way of understanding brand equity in the service industry is the study of Prasad and dev. (2000). Their study was based on a customer centric index of hotel ... our sample profile and that of both fast food restaurant profiles gives us a reasonable ground to conclude that our sample profile is a representative of the actual customer profile of both fast ... profile, when compared with the customer profile sample of both fast food restaurants, one check was carried out. Our respondent’s demographic profile was compared with the customer profile of...
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Báo cáo y học:

Báo cáo y học: "A prospective observational study of the relationship of critical illness associated hyperglycaemia in medical ICU patients and subsequent development of type 2 diabetes"

Y học thưởng thức

... al., A prospective observational study of the relationship of critical illness associated hyperglycaemia in medical ICU patients and subsequent development of type 2 diabetes Critical Care ... root of hospitalacquired hyperglycaemia and in the long term lead todevelopment of diabetes.Although the incidence of hospital acquired hypergly-caemia differed between the three subgroups of ... wasset at α = 0.05.The study was approved by the Ethics Committee of theUniversity Hospital Centre. All patients included in the study signed an informed consent form. The study wasnot funded...
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Báo cáo y học:

Báo cáo y học: "Electronic patient record use during ward rounds: a qualitative study of interaction between medical staff"

Y học thưởng thức

... doctors), one sister incharge of the nurses in the unit (head nurse), one senior nursein charge of each of three clusters of patient beds, one nurselooking after each of the 25 patients, the intensive ... highlight therole of physical group formation and the ergonomics of eachsystem in facilitating or hindering group use of patient records.Materials and methodsBackgroundThe medical lead of the ICU ... team became aware of the lack of inter-action when using the EPR – a change of formation to allowfocus on the conversation rather than the data, as describedabove, and the use of paper to provide...
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Báo cáo y học:

Báo cáo y học: "Surgical and medical emergencies on board European aircraft: a retrospective study of 10189 cases"

Y học thưởng thức

... type of emergency. The frequency of aircraft diversion was also investigated. All data regardingnames, ages and the sex of the patient and the name of the air-line were anonymous. The goal of ... participated in the study design, data analysis and inter-pretation of the data as well as the writing of the manuscript.FGB participated in the data analysis and interpretation of the study. DS participated ... literature search,revision of the bibliography, the revision and editing of most of the manuscript. BM participated in the data analysis, the revi-sion and editing of part of the manuscript. MS,...
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Báo cáo khoa học:

Báo cáo khoa học: " Medication errors: a prospective cohort study of hand-written and computerised physician order entry in the intensive care unit"

Y học thưởng thức

... administered asTable 1Types of medication errors before and after implementing CPOEError type HWP (no. of errors and % of total errors)aCPOE (no. of errors and % of total errors)aDrug prescribed ... and ICUs, a similar type of CPOE was associ-ated with a halving of the rate of non-intercepted MEs [19];ours is the first study identified that investigates the impact of CPOE on MEs solely in ... limitations of this study and the potential for biasdiscussed previously must be borne in mind when interpretingthese results.Some of the types of errors appeared to change with CPOE; of particular...
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Báo cáo y học:

Báo cáo y học: "A Comparative Effectiveness Study of Bone Density Changes in Women Over 40 Following Three Bone Health Plans Containing Variations of the Same Novel Plant-sourced Calcium"

Y học thưởng thức

... in study design, prep-aration of the Informed Consent and computerizing of all study data. Keith PL also aided in study design, preparation of the Informed Consent, aided in en-rollment of ... unacceptable by the end of the study. In all three groups and sub-groups, none of the normal scores were abnormal by the end of the study. Thus, it was our conclusion that the absence of changes in ... range of studies on the efficacy of vitamin D and cal-cium supplementation. These increases occurred without adverse side effects. While the study also provides evidence of the benefit of adding...
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 Báo cáo y học:

Báo cáo y học: "Comparative study of control selection in a national population -based case-control study: Estimating risk of smoking on cancer deaths in Chinese men"

Y học thưởng thức

... prevalence of smoking between male living spouses of women who died of any cause and those spouses of women who died of some other causes other than smoking related causes. The preva-lence of smoking ... both study groups revealed a con-sistent pattern of the effect of smoking on risk of can-cer deaths. TABLE 1. Characteristics of cases and two control groups: Population-based case-control study ... breach the principle of comparable ac-curacy.11 Some limitations of this study must also be con-sidered when interpreting the results. First, only 90% of deaths in the study base were recruited,...
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Báo cáo y học:

Báo cáo y học: "A pilot study of rizatriptan and visually-induced motion sickness in migraineu"

Y học thưởng thức

... pilot study of rizatriptan and visually-induced motion sickness in mi-graineurs Joseph M. Furman1 , Dawn A. Marcus2 1. Department of Otolaryngology, University of Pittsburgh School of ... rizatriptan for 4 of 10 subjects and more for 5 of 10 subjects. Augmentation of motion sickness by head pain was seen in 6 of 10 subjects; this effect was blunted by rizatriptan in 4 of these 6 subjects. ... closed. Severity of ab-normalities in each category are rated by the subject and technician, with a range of scores for nausea of 0 to 16, for skin color of 0 to 8, for cold sweating of 0 to 8,...
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Báo cáo y học:

Báo cáo y học: "Study of urban community survey in India: growing trend of high prevalence of hypertension in a developing country"

Y học thưởng thức

... objective of this project was to study the prevalence of hypertension in an urban population in West Bengal- an eastern state of India - using the recently published “The Seventh Report Of Joint ... all available members of the selected family who were at 18 years of age or above at the time of the study were then included for the door-to-door survey. Definition of hypertension (Based ... income status, weight, height, pattern of salt intake, dietary pattern, history of diabetes, family history of hypertension, past history of any examination of blood pressure and hypertension,...
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Báo cáo y học:

Báo cáo y học: "Comparative study of serum Na+ and K+ levels in senile cataract patients and normal individuals"

Y học thưởng thức

... Department of Ophthalmology, School of Medicine, Iran University of Medical Sciences, Tehran, Iran 2 Department of Biochemistry and Nutrition, School of Medicine, Iran University of Medical ... from University of Tehran in 1978, and then studied ophthalmology for three years in Iran University of Medical Sciences. He is currently an associate professor in Department of Ophthalmology, ... (Biochemistry) from University of Oklahoma in 1978, and PhD (Nutritional Biochemistry) from University of Arizona in 1981. He is currently an associate professor in Department of Biochemistry and Nutrition...
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Báo cáo y học:

Báo cáo y học: "A Randomized Study of Epithelial Ovarian Cancer: Is Chemotherapy Useful after Complete Remission"

Y học thưởng thức

... were two cases of breast cancer, two cases of sigmoid adenocarcinoma, one case of small cell lung cancer, one case of hypernephroma, and one case of head and neck cancer. Six of these patients ... number of cycles of chemotherapy given, (6 vs. 9 cycles of PAC [Platinum-Adriamycin-Cyclophosphamide] [19], 5 vs. 10 cycles of polychemotherapy with Cisplatin [20], 6 vs. 12 cycles of PAC [21] ... absence of confirmatory data from randomized trials. Conflict of interest: The authors have declared that no conflict of interest exists. References 1. Fuks Z. External radiotherapy of ovarian...
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Báo cáo y học:

Báo cáo y học: "Study of the early steps of the Hepatitis B Virus life cycle"

Y học thưởng thức

... observation of the conformation change of the large surface protein of DHBV at low pH condition [62]. However, the more detail investigation was from the kinetic study of the uptake of DHBV by ... consequence of the lack of necessary protease digestion. It is still unclear whether the internalization of HBV requires a permeable domain with the sequence of PLSSIFSRIGDP at middle of preS2, ... hypothesis that the suppression of the over-expression of SPIK gene might reinstate the susceptibility of HepG2 cell to HBV infection by the restoration of the activity of indispensable protease....
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