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execution what is shopper marketing in action

SHOPPER MARKETING: How to increase purchase decisions at the point of sale

SHOPPER MARKETING: How to increase purchase decisions at the point of sale

Tiếp thị - Bán hàng

... Testing in real-world shopper labs 109; Monitoring and tracking the impact of shopper marketing 109 18 The missing link: turning shopper insight into practice Toon van Galen 111 Fewer decisions ... Part 3: Execution: what is shopper marketing in action? 173 26 Increasing shopper marketing profitability with innovative promotions Markus Ståhlberg 175 Shopper- oriented promotions 175; Getting ... investment in shopper marketing is growing more than 21 per cent annually The following statistics have caused the reapportionment of marketing investment from consumer marketing to shopper marketing: ...
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báo cáo khoa học:

báo cáo khoa học: " Using the theory of planned behaviour as a process evaluation tool in randomised trials of knowledge translation strategies: A case study from UK primary care" pot

Báo cáo khoa học

... alongside randomised trials to explore possible causal mechanisms [3] This is akin to measuring intermediate endpoints in clinical trials to further understand the biological basis of any observed ... evaluations with the aim of investigating possible causal mechanisms in KT intervention studies when the intervention is hypothesised to HPS * Coefficient interpreted as the change in intentions (or behaviour) ... analysis the study was underpowered This was due mainly to only 50% of the original study practices taking part in the survey This meant that the original study findings on test-requesting behaviour...
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Marketing a country promotion as a tool for attracting foreign investment docx

Marketing a country promotion as a tool for attracting foreign investment docx

Quản trị kinh doanh

... times during the study, reference will be made Introduction / to reinvestment, defined to include any increase in the foreign holding in an existing investment, either through reinvested earnings ... represented infrequent and important investments in this instance, the sequence of attitude and "'sale" could be more easily distinguished than in a consumer marketing setting, and for this Introduction ... in this research The parallels are quite close Promotional StrategiesIndustrial in Marketing The foreign investment decision is similar in several respects to the industrial buying decision In...
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Development of high speed video imaging as a process analytical technology (PAT) tool

Development of high speed video imaging as a process analytical technology (PAT) tool

Thạc sĩ - Cao học

... shearing and mixing on the solids, causing a rise in solids temperature The heating jacket is also used to transfer heat to the solids in the melting zone and metering zone In the metering zone, ... unique extrusion mechanism was claimed to possess a minimum working distance during extrusion, thus ensuring uniform moisture distribution and lower temperature rise during the extrusion process ... are installed near the bottom of the inner chamber In the pelletization phase, the inner chamber is lowered to confine in- process materials within the inner chamber (Figure 4A) The rotating frictional...
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Fermentation as a Method of Food Processing ppt

Fermentation as a Method of Food Processing ppt

Cao đẳng - Đại học

... nisin, acidoline, acidophiline, lactacine, lactocidine, lactocine, helveticine, bulgarican, plantaricin, reuterin, diplococcin, lactostrepcin etc (Huis In T Veld et al., 1990) The bacteriocin ... Apart from this, there are interesting data on anticarcinogenic effect of fermented foods showing potential role of lactobacilli in reducing or eliminating procarcinogens and carcinogens in the alimentary ... character of nisin has become clear (Rayman et al., 1981) Streptococcus lactis produces the polypeptide nisin, active against gram-positive organisms including Streptococcus cremoris which, in turn,...
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Báo cáo khoa học:

Báo cáo khoa học: "A PROLOG IMPLEMENTATION OF LEXICAL LANGUAGE FUNCTIONAL PROCESSING GRAMMAR SYSTEM AS A BASE FOR A NATURAL" pdf

Báo cáo khoa học

... argument in (7), called "check list' ~ list is passed around during the parse ~lis is done by the list umderlined with waves in (6) Every subcategorlzable f ~action appearing in the sentence must be able ... llst Tnis guarantees coherence In the end the list must have diminished to NIL This guarantees completene&s As can be seen in (7) a by-product of this passing around the check list is to bring the ... P~RSIN~' In this section we will outline the principles anderlying the extension of our parser to produce ~S's as output Because none of the fragments of ~ T contains Raising- and Equi-verbs taking...
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Báo cáo y học:

Báo cáo y học: " What work has to be done to implement collaborative care for depression? Process evaluation of a trial utilizing the Normalization Process Model" doc

Báo cáo khoa học

... to this study This is something that we will revisit in future studies utilizing the model Additionally, we have not addressed in this research the range of complex issues involved in bringing ... started What you need is for someone to stand back and work out what is really wanted and how it should all be linked together.’ (psychologist, before trial) Issues in optimising contextual integration ... wider healthcare settings following the trial In initiating this task, we were particularly interested in the value of application of the NPM to process data in order to aid us in further development...
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báo cáo khoa học:

báo cáo khoa học: " Implementing and evaluating a regional strategy to improve testing rates in VA patients at risk for HIV, utilizing the QUERI process as a guiding framework: QUERI Series" pptx

Báo cáo khoa học

... science doctrines in emphasizing the client/patient/provider as the starting point [37] The social marketing element includes regular informal discussions of the basis for and benefits of increased ... [43] Implementation The intervention program is being put in place for one year in the primary care clinics of stations A and B in VISN 22 The three remaining stations in VISN 22 (stations C, D ... HIV testing clinical reminder that lead to provider dissatisfaction In particular, providers would like the reminder to clearly indicate what specific factor(s) triggered the HIV Testing Clinical...
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báo cáo khoa học:

báo cáo khoa học: " What work has to be done to implement collaborative care for depression? Process evaluation of a trial utilizing the Normalization Process Model" potx

Báo cáo khoa học

... to this study This is something that we will revisit in future studies utilizing the model Additionally, we have not addressed in this research the range of complex issues involved in bringing ... started What you need is for someone to stand back and work out what is really wanted and how it should all be linked together.’ (psychologist, before trial) Issues in optimising contextual integration ... wider healthcare settings following the trial In initiating this task, we were particularly interested in the value of application of the NPM to process data in order to aid us in further development...
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báo cáo khoa học:

báo cáo khoa học: " Implementing and evaluating a regional strategy to improve testing rates in VA patients at risk for HIV, utilizing the QUERI process as a guiding framework: QUERI Series" docx

Báo cáo khoa học

... science doctrines in emphasizing the client/patient/provider as the starting point [37] The social marketing element includes regular informal discussions of the basis for and benefits of increased ... [43] Implementation The intervention program is being put in place for one year in the primary care clinics of stations A and B in VISN 22 The three remaining stations in VISN 22 (stations C, D ... HIV testing clinical reminder that lead to provider dissatisfaction In particular, providers would like the reminder to clearly indicate what specific factor(s) triggered the HIV Testing Clinical...
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Matrix pencil method as a signal processing technique performance and application on power systems signals

Matrix pencil method as a signal processing technique performance and application on power systems signals

Kỹ thuật - Công nghệ

... frequency bins If the signal frequency lies somewhere in between two frequency bins, then the signal will be leaked into the surrounding frequency bins, resulting in inaccurate answers Increasing K increases ... Increased sensing is required to enable the operators to maximize the operating envelope with minimum disruptions by for example, predicting and locating imminent faults and maintaining the stability ... least a 20-ms sampling window This shall be discussed in detail in Chapter 1.3 Organization of the Thesis The thesis is organized as follows: • Chapter introduces the dynamic modeling techniques...
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Lab Linux phan I, II Installing Linux as a Server

Lab Linux phan I, II Installing Linux as a Server

Hệ điều hành

... VÀ AN NINH MẠNG ATHENA Bis Đinh Tiên Hoàng, P Đa Cao, Q.1, TP.HCM Tel: (84-8) 38244041 – 0989012418 www.athena.edu.vn Bài Lab 1: Installing Linux as a Server I/ Yêu cầu phần cứng: Tuy Linux không ... QUẢN TRỊ VÀ AN NINH MẠNG ATHENA Bis Đinh Tiên Hoàng, P Đa Cao, Q.1, TP.HCM Tel: (84-8) 38244041 – 0989012418 www.athena.edu.vn Phần II: Single-Host Administrator Bài Lab 1: Managing Users Bài Lab ... TRỊ VÀ AN NINH MẠNG ATHENA Bis Đinh Tiên Hoàng, P Đa Cao, Q.1, TP.HCM Tel: (84-8) 38244041 – 0989012418 www.athena.edu.vn Chọn Forward - Cài thêm software từ CDs khác Chọn Finish - Login vào hệ...
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Báo cáo y học:

Báo cáo y học: " Self-reported sickness absence as a risk marker of future disability pension. Prospective findings from the DWECS/DREAM study 1990-2004"

Y học thưởng thức

... analysis treating days of sickness absence during 1990 as a continuous variable showed a clear trend of increase in disability pension risk with increase in absence days/yr A 10-day increase in ... employees, meaning they had been employed for at least two months prior to baseline interview They were interviewed using a self-administered questionnaire regarding sickness absence during the 12 ... Danish Work Environment Cohort Study (DWECS) and the national register on social transfer payments (DREAM) DREAM is a register based on data from the Danish Ministry of Employment, the Ministry...
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Báo cáo y học:

Báo cáo y học: "An Avian Connection as a Catalyst to the 1918-1919 Influenza Pandemic"

Y học thưởng thức

... it is not surprising that making an effective influenza vaccine is near impossible to achieve Garrett [3] lists the virulence of a virus is determined by: the efficiency of the hemagglutinin ... was not observed in the1918 strain, or in strains “captured” in nature The influenza virus is changing all the time Major antigenic “shifts” occur in influenza type A, creating the “emergence” ... proteins: hemagglutinin [HA] and nueraminidase [NA] Both proteins are recognized by antibodies The two proteins are unique in structure and in function Over 700 of these tiny spike-like proteins...
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Life as a Ghost

Life as a Ghost

Tài liệu khác

... it! Whatever is happening, there are infinitely many universes in which the very same thing is happening too, and there are also infinitely many universes in which something different is happening ... that thinking is what happens in the brain, and the brain is made of cells which are made of molecules Now it seems I wasn’t made of molecules anymore, but I was still thinking How could this be? ... yourself in it doing and thinking exactly what you are doing and thinking right now But there is also any number of universes where things are almost the same as here, but not quite For every decision...
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Vcd as a stimulating factor to increase the young learners’ time-on-task

Vcd as a stimulating factor to increase the young learners’ time-on-task

Thạc sĩ - Cao học

... conditions in the two experiments were less successful in maintaining the interest and concentration in listening" Our researching result is also in accordance with the following diagram, introduced ... Description, Vision only, Discussion as well as listening attentively to teacher; listening but not attentively and not comprehending what is being taught; doing writing work in the class, answering written ... communicate using their own linguistic and non-linguistic resources.’ In Ellis (2003, cited in Ellis 2005), he also makes a distinction between task-based teaching and tasksupported teaching The task-based...
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Flavor enhancement as a tool for increasing pleasantness and intakeof a snack product among the elderly

Flavor enhancement as a tool for increasing pleasantness and intakeof a snack product among the elderly

Nông nghiệp

... product using a 5-point visual scale with simple boxes black and white in color, the black part indicating the amount of left-over in the cup after eating In data treatment, the visual scale points ... enhancement of food increased intake of the elderly However, the evidence for the increase in intake of foods with enhanced flavor in these studies is not particularly compelling since the increase was ... elderly in terms of odor detection and identification This finding is in line with former studies (e.g Hummel, Sekinger, Wolf, Pauli, & ¨ ¨ Kobal, 1997; Koskinen, Kalviainen, & Tuorila, 2003; Nordin,...
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Stability and in vivo evaluation of pullulan acetate as a drug nanocarrier

Stability and in vivo evaluation of pullulan acetate as a drug nanocarrier

Tài liệu khác

... were fixed in 10% phosphate buffered formalin, embedded in paraffin, sectioned, and stained with hematoxylin and eosin (H&E) In vivo pharmacokinetics and bioavailability In vivo pharmacokinetic study ... bioavailability is 100% When the standard consists of intravenously administered drug, this is known as relative bioavailability (BAR) The BAR of PA/EPI after administration was calculated using the following ... at a dose of 200 mg/kg In vivo pharmacokinetics The plasma levels of EPI were determined following a single i.v injection of EPI or PA/EPI (10 mg/kg EPI equiv.) in female Wistar rats The plasma...
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grey water reuse as a sustainable alternative resouree

grey water reuse as a sustainable alternative resouree

Công nghệ - Môi trường

... pipes to be used in lawn subsurface irrigation within the premises The second method is where the greywater is partially treated to be reused in toilet flushing, laundry washing and open irrigation ... water resource In Europe, Australian and USA where the International Plumbing Code is adopted, grey water from showers, bathtubs and hands basin can be used for toilet flushing leading to over 30% ... Sustainable Alternative Water Resource a greywater system can be carried out in homes by complying with Guidelines and Regulations issued by the authorities for the safe utilisation of this water...
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