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MICE Management Additional-Lecture New Tourism Marketing Trends Provided by Presented by Kevin Huy Saturday, 22 nd October 2011 The PATA region Industry Events Research & Publications Global Travel Community 24/7 INFORMATION ACCESS Tourism Direct Tourism Model F&B Transport Hospitality Entertainment Gifts & Souvenirs Retail – Duty Free 6-7% GDP Indirect Tourism Model F&B Retail Health Insurance Employment Economic + FX Manufactured goods Supply Chain Services Public Transport (BTS/MRT) Public Services (Tourist Police) Private Transport (Vans, Taxi, Car) 14-19% GDP 7 to 9,000,000 GDP=pC+I+G(eX-i) Voluntary transfer of resources from RICH to NOT-SO-RICH Benefiting mostly at the community level R O I Tourism . MICE Management Additional-Lecture New Tourism Marketing Trends Provided by Presented by Kevin Huy Saturday,. tourism trends 1993-2009 Indonesia, Malaysia, Philippines, Singapore, Thailand & Vietnam Source: relevant NTOs, compiled by PATA ASEAN tourism trends